Oracle Data Integration Continues to Shine on Oracle Exadata
By Irem Radzik-Oracle on Jun 21, 2014
In previous posts I have shared with you how Oracle offers the best data integration for Oracle Exadata. Oracle’s key differentiation in providing solutions that are engineered to work together, applies to the critical add-on technologies such as data integration and replication as well. Our customers’ successes with using Oracle GoldenGate and Oracle Data Integrator is a continuous flow of confirmation that Oracle’s differentiated offering brings real results, simplifies IT, and enables innovation.
Today, I have two brand new customer examples to share with you. 11ST uses Oracle GoldenGate for real-time data integration into the data warehouse, and Abu Dhabi National Oil Company Distribution uses Oracle GoldenGate for achieving high availability for its private cloud environment running on Exadata.
- 11ST is Korea’s largest online marketplace where customers and sellers can freely trade retail goods, ranging from clothing and food, to electronic equipment. With over 10x turnover growth over the last 4 years, the company faced challenges in delivering high speed transaction processing and good customer experience. So the company decided to implement Oracle Exadata for core database platform to accelerate data-processing speed for online transactions, and for the data warehouse to improve analytical capabilities with a solution that can handle intensive analytical workloads in a scalable fashion.With Exadata, the company increased storage capacity by up to 5x and decreased storage costs, while improving customer satisfaction by accelerating data-processing speed for online transactions.
11ST chose Oracle GoldenGate as the real-time data integration solution for the data warehouse running on Exadata. Their goal is to enable staff access to more timely data throughout the day such as online sales tracking and earnings by period. Oracle GoldenGate supports fast decision-making by completing daily batch loads 4.5x faster—in two hours instead of nine hours.
The key business transformation is seen in their customers’ experience. With the availability of real-time data synchronization between the enterprise data warehouse and marketing systems, the company can act fast to changing customer tastes, such as for women’s clothing and jewelry, to improve its offering and customer service. Using timely data and advanced analytics, the company runs personalized marketing programs, such as cosmetics or shoe promotions, through mobile, private-brand services, which was not possible with the legacy system. You can read more about 11ST story here.
Especially for data warehousing solutions many customers leverage the comprehensive and integrated Oracle Data Integration platform for Exadata. Below is a diagram that shows how customers can achieve an end-to-end solution.
- Abu Dhabi National Oil Company Distribution (ADNOC Distribution) is a United Arab Emirates (UAE) government-owned company that specializes in marketing and distributing petroleum products within the country. The organization decided to implement Oracle Exadata Database Machine to consolidate five Oracle Databases—supporting enterprise resource planning (ERP), online transaction processing (OLTP) applications, and business intelligence (BI) applications—onto a single database platform within a private database cloud.
As this private cloud environment supports the backbone of a business with 250 million financial transactions annually, ADNOC Distribution cannot afford even a minute's downtime. To ensure 24/7 uptime and meet service-level agreements, the company uses Oracle Exadata with Oracle Real Application Clusters and Oracle Automatic Storage Management. Using Oracle GoldenGate ADNOC maximized system availability and improved its ability to integrate Oracle Exadata with nonOracle platforms, such as Microsoft SQL or IBM DB2. You can read more about 11ST story here.
In a recent webcast we discussed Oracle GoldenGate's offering for consolidation into private cloud. I also recommend watching the webcast: Zero Downtime
Consolidation to Oracle Database 12c with Oracle GoldenGate 12c on demand to learn how to use Oracle GoldenGate for maximizing availability in private cloud environments.