Unified Data is Key to your Bottom Line

According to Chris" Kanaracus from Computerworld, Gartner has lowered its worldwide enterprise software spending forecast from $229.2 billion, instead of the $231.2 billion that it predicted in September. This was impacted by "a combination of economic, technical and regional forces." aka the global economic meltdown. What's interesting to me in the article is that there are some recession proof elements in today's IT spend:

But software aimed at optimizing how organizations are run, such as BPM (business process management) and MDM (master data management) will fare better, Gartner said.

This is definitely true. In our own research, we've identified that Data Integration and Management helps companies reduce development costs by 30%, improve the speed of handling data by 50%, and improve business process execution times by 70%. These efficiency gains are critical in today's challenging global economic climate.

Learn more about this vibrant market in a new Oracle whitepaper, "The State of the Data Integration Market," compiled from leading analyst reports, articles, and a global survey to over 350 top companies.

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