Oracle Draws Crowds at TDWI Spring World Conference
By Jeff Erickson-Oracle on May 19, 2009
Here’s the Database Insider report from TWDI’s spring conference provided by Voltaire Yap of Oracle Events Marketing:
Attendees lined up at the Oracle booth for signed copies of Frank Buytendijk’s book, Performance Leadership: The Next Practices to Motivate Your People, Align Stakeholders and Lead Your Industry. Frank, a Vice President, in the Enterprise Performance Management group at Oracle, delivered a riveting keynote Performance Comes from Venus, and Management from Mars to a full house. Instead of PowerPoint slides, Frank relied on his gift for story telling by relating how his use of the Nike chip to collect data from his daily runs has inspired him to keep running, much like a good BI tool can do for your organization.
Crowds also gathered to hear data warehousing guru Bob Stackowiak, a Vice President in the Business Intelligence group at Oracle, and get signed copies of his book, Oracle Essentials: Oracle Database 11g.
As always, education was a key theme at TDWI. With that in mind, Oracle held over 15 mini-theatre sessions in its booth to educate attendees on the technical and business benefits of Oracle’s Business Intelligence, Data Integration and Data Warehousing solutions. In addition, Oracle product manager Maria Colgan hosted a free 2-hour training session, Oracle Data Warehousing Best Practices, Wednesday evening to very positive reviews.
We are already gearing up for the TDWI World Conference this summer in San Diego, so stay tuned for more information.