The customer journey has changed dramatically. Customers have far more knowledge and far more power. Managing the new customer experience isn’t just about increasing profitability. For many organizations it’s about survival. To survive, organizations must deliver relevant, personalized experiences that engage customers at each step in their journey, but where do organizations start?
To learn more, I’m looking forward to tomorrow's Customer Concepts Web TV show
. On October 23rd, experts from Oracle and various successful businesses such as Euroffice will discuss how the customer journey has fundamentally changed and will share best practices for adapting your organization so you can truly engage customers.
These Customer Concepts Web TV programs are an excellent way of keeping up with the very latest thinking in the field of customer experience. Register for tomorrow’s event now at: http://bit.ly/RqPSL3