Sunday Apr 22, 2012

Make the Most of Your CRM Implementation with the Customer Concepts TV Show

Eliminate the guesswork in your sales organisation by joining Customer Concepts TV, 24 April,  11am CET / 10am BST. Strategies will be examined to help you make the most out of your CRM implementation. Watch this video for more information:

Friday Apr 20, 2012

Eliminate the Guesswork in Your Sales Organization:
EMEA Customer Concepts TV Show

Selling is the lifeblood of every business. In the past, companies would increase headcount to boost sales. In today’s business environment, companies need to re-evaluate the way in which they sell. Sales and marketing organisations must optimize performance, increase team productivity and focus on the best opportunities.

Oracle Fusion CRM has been specifically designed with tools to help sales and marketing teams improve efficiency and drive revenue. Territory modeling and management, quota and commission management, collaborative features, real-time customer information and mobile device integration are just some features incorporated.

Join us on Customer Concepts TV as we aim to help you find the right strategy for your enterprise. Whether you already have a CRM solution in place or are looking for the next level of CRM implementation, this online TV show will give you very practical advice that can help you to make the most out of your CRM implementation.

Register now to preview the show and reserve your spot for this exclusive, live-stream event. Customer Concepts TV comes to you on 24 April, 11am Central European Time / 10am BST.

Sell smarter with Fusion CRM in the cloud.

Thursday Apr 19, 2012

Learn How You Can Increase Sales Productivity

Sales Productivity was a big focus for us as we designed our Fusion applications. Our goal was to fix problems that change the basic dynamic of the sales organization. In doing so, we focused our developers and product managers on three key things:  Effectiveness, Efficiency and Ease of Use. We wanted the sales organization to be empowered when they're engaging with the customer. 

We wanted to give them access to complete information about the customer and about other similar customers when they were selling individually or as a team, and also later when they were updating the CRM system. 

Since there is always a disconnect between sales and marketing, aligning the sales organization with the marketing organization becomes very critical because often there is a marketing pipeline focused on leads that's not connected to the selling pipeline that's focused on opportunities.

Finally, we wanted to make it easy to use, easy to configure and easy to deploy. Following years of research, we analyzed the basic tasks that sales and marketing teams perform, and we've been able to cut out, on average, about 27% of the time it takes to complete the most common tasks within a CRM system.

To read more about how we think of CRM and how YOU can improve Sales Productivity within your organizations read this white paper.

Tuesday Mar 06, 2012

Video: Give iPad-Based Life Sciences Sales Presentations

Did you know that less than 50% of physicians will make time to see a pharmaceutical or biotech manufacturer's sales rep? Did you know, the average meeting gives only about 90 seconds to present corporate-approved product and educational event information, drop samples, and capture electronic signatures?

Oracle makes it easy to turn the screen around and interact with healthcare providers -- all on the Apple iPad. Watch these two new videos by Chad Kirchner of Oracle's iPad-based Disconnected Life Sciences Client for the Oracle CRM On Demand Life Sciences Edition and Siebel Pharma CRM. Learn more at

Life Sciences Message Plans Made Easy

Message Plans are corporate-approved digital content used for customer-facing activities. Learn how Oracle CRM delivers an efficient way to deliver and reuse content across channels.

Watch this:

Simple eDetailing Options

Detailing is the practice of providing corporate-approved pharmaceutical information and promotional material to physicians. Learn how Oracle CRM delivers your choice of simple, intermediate, or full eDetailing options to suit your iPad-based life sciences detailing, account management, and SFA needs.

Watch this:


Tuesday Nov 08, 2011

11/17 Life Sciences Innovation Briefing, Newport Beach, CA

Life Sciences Innovation Briefing 2011

Join Oracle and industry thought leaders to explore and discuss the evolving requirements of the life sciences industry. You’ll hear about the latest strategies for integrating clinical, operational, and customer centric solutions to improve your services and set a new bar for clinical development, safety and health outcomes, and business process efficiency.

Presentations and group discussions will focus on how industry leaders can help their businesses to:
  • Connect within and across lines of business
  • Collaborate across the ecosystem to achieve operational excellence
  • Develop cures that foster profound changes throughout the industry
Don’t miss this opportunity to connect with other industry executives and hear educational sessions designed to help you better leverage your IT investments.

Click here to register now for this FREE event. Space is limited.

Thursday, November 17, 2011
9:00 a.m. – 6:30 p.m.

The Island Hotel in Newport
690 Newport Center Drive
Newport Beach, CA 92660
9:00 a.m. – 9:30 a.m. Introductions and Objectives for Meeting
9:30 a.m. – 10:15 a.m. Partner Keynote – Use of Information Technology to Foster Innovation (Deloitte)
10:15 a.m. – 11:00 a.m. Customer Roundtable Discussion – The New Paradigm in Pharma: Impact and Opportunity
11:00 a.m. – 11:15 a.m. Break
11:15 a.m. – 12:15 p.m. Oracle Clinical Solutions
12:15 p.m. – 1:00 p.m. Networking Lunch
1:00 p.m. – 2:30 p.m. Solution Tracks:
  1:00 p.m. – 1:30 p.m. CRM Strategy
  1:30 p.m. – 2:00 p.m. PLM Strategy
  2:00 p.m. – 2:30 p.m. Customer Feedback Discussion
2:30 p.m. – 2:45 p.m. Break
2:45 p.m. – 3:30 p.m. Oracle Mobile Solutions and Changing CRM - Oracle
3:30 p.m. – 4:15 p.m. Oracle Fusion Strategy – Oracle Development
4:15 p.m. – 4:30 p.m. Wrap up day
4:30 p.m. – 6:30 p.m. Cocktail Networking Hour

If you are an employee or official of a government organization, please click here for important ethics information regarding this event.

Wednesday Oct 05, 2011

5 Keys to Building a Successful CRM Strategy

OOW logoSix megatrends that are disrupting business as usual are customer-driven and cross-channel interactions, cloud computing, pervasive mobility, real-time decisions, and social media.

As Kirk Mosher shared in the OpenWorld CRM session on "Building a Successful CRM Strategy," five keys to CRM success are in the areas of industry, insight, innovation, integration, and infrastructure.

Learn more about this and other sessions by browsing our full content catalog. Registration is still open for the final sessions of Oracle OpenWorld 2011, San Francisco, October 2-6. We look forward to seeing you at OpenWorld!

Saturday Oct 01, 2011

What to See at OpenWorld for CRM and eCommerce

OOW logoYou can browse the OpenWorld content catalog via our mobile app or by visiting

Better yet, view our full "Focus On" program guides for CRM and eCommerce, where we have aggregated key information on all of these great sessions and demos into  convenient reference guides

Learn more and register now for Oracle OpenWorld 2011, San Francisco, October 2-6. View CRM Conference activities, browse our Focus On CRM program guides and full content catalog, and build your online / mobile schedule. We look forward to seeing you at OpenWorld!

Capitalize on Technology Disruptions

OOW logo

Don't miss this thought-provoking CRM General Session: How Technology Disruptions Catalyze Customer Relationships!

Led by CRM thought leader and Oracle senior vice president of CRM, Anthony Lye, this session will discuss ways that you can catalyze customer relationships to take your business to the next level.

Furthermore, this OpenWorld General Session will include demos of current and next-generation Oracle CRM technology that can help turn 'disruptions' into competitive advantages. When? Monday, October 3, 12:30-1:30 p.m. Where? Moscone West Conference Center, Room 2002. What? Session ID 18024 -- How Technology Disruptions Catalyze Customer Relationships.

Learn more and register now for Oracle OpenWorld 2011, San Francisco, October 2-6. View CRM Conference activities, browse our Focus On CRM program guides and full content catalog, and build your online / mobile schedule. We look forward to seeing you at OpenWorld!

Thursday Sep 22, 2011

How to Increase Sales? Learn from the Experts at Oracle Open World 2011

OOW logoHere are some great opportunities to learn from the experts about how to increase sales. You will hear success stories, learn about proven best practices, and gain insights from thought leaders.

 Tuesday, October 4th, 2011

 11:45 am – 12:45 pm Increasing Sales Effectiveness and Closing More Deals with Oracle's Complete CRM for Sales
Kirk Mosher, Divya Malik, Oracle
Moscone West
Room 2012
 1:15 pm – 2:15 pm Best Practices to Maximize User Adoption Rates for Siebel Sales Implementations
Stephen Fioretti, Oracle; Philip Philippides, Cognizant; Jerry Lekhter, Intuit; Jeff
Mackay, GE Healthcare
Moscone West
Room 2003

 3:30 pm – 4:30 pm Integrated Sales and Marketing in the Cloud with Oracle CRM On Demand
Justin Anderson, Sundeep Parsa, Oracle
Moscone West
Room 2005
 3:30 pm – 4:30 pm
Making Sales Reps More Effective and Efficient with Oracle Fusion CRM Sales
Wiebke Wiedemann, Rachel Scales, Oracle; Lynne Herbert, Green Mountain Coffee
Moscone West
Room 3016
 5:00 pm – 6:00 pm Optimize Sales Planning and Sales Performance with Oracle Fusion CRM
Francis Chang, Len Wolfenstein, Oracle
Moscone West
Room 3016
 Wed Oct 5th, 2011

 11:45 am – 12:45 pm Oracle's CRM for Life Sciences: Strategies for Sales Innovation
Piers Evans, Raj Aggarwal, Charles Knapp, Oracle
Westin Market
Stanford Room
 5:00 pm – 6:00 pm Increase Sales Partner Effectiveness and Efficiency with Oracle’s PRM Solutions
Stephen Fioretti, Oracle; Scott Rowell, Optus
Moscone West
Room 2010
Thursday, October 6th, 2011

 9:00 am – 10:00 am Attain Superior Sales Performance Through Oracle’s Insight-Driven Sales
Analytics Anand Dodd, Oracle; Rashmi Grover, Experian
Hotel, Grand
Ballroom A
10:30 am – 11:30 am
Life Sciences CRM On Demand for Sales Force Effectiveness
Piers Evans, Jennifer Cain, Oracle
Westin Market St.
Franciscan II Room
 1:15 pm – 2:15 pm
Offline Sales Force Automation Client for Life Sciences
Arvindh Balakrishnan, Harsha Murthy, Oracle, Alok Verma, ITC Infotech
Westin SF Hotel
Franciscan II Room
1:15 pm – 2:15 pm
Transforming LSP Sales, Rating, and Operations with Siebel CRM / Oracle Transportation Management
Sundar Swaminathan, Greg Smith, Oracle
Westin SF Hotel
Concordia Room

Learn more and register now for Oracle OpenWorld 2011, San Francisco, October 2-6. View CRM Conference activities, browse our Focus On CRM program guides and full content catalog, and build your online / mobile schedule. We look forward to seeing you at OpenWorld!

Tuesday Sep 20, 2011

Oracle OpenWorld: Top CRM Sessions

OOW logoLearn and connect at these top, valuable CRM sessions:

CRM General Session: How Technology Disruptions Catalyze Customer Relationships, Monday, October 3, 12:30 p.m , Moscone West, Room 2002. Often, the most significant economic and technological advancements have come to those who seize, rather than shy away from, 'disruptive' elements. Led by Anthony Lye, senior vice president of Oracle CRM, this session will include demos of current and next-generation Oracle CRM technology that can help turn 'disruptions' into competitive advantage.

Oracle ATG Web Commerce Product Overview and Roadmap, Monday, October 3, 2:00 p.m, Moscone West, Room 2012. Learn how Oracle ATG Web Commerce powers Web, mobile, social, and other selling channels with an engaging and consistent customer experience. And hear how ATG applications are being integrated into Oracle's broader CRM, Retail, and Fusion Middleware offerings.

Oracle Fusion Customer Relationship Management Overview, Strategy, and Roadmap, Tuesday, October 4, 1:15 p.m, Moscone West, Room 3002. Gain a deeper understanding of Oracle Fusion CRM, and learn how Oracle's commitment to innovation is driving a wide range of future enhancements.

Oracle CRM On Demand Product Strategy and Roadmap, Monday, October 3, 5:00 p.m, Moscone West, Room 2005. Hear directly from Oracle experts about future product plans and how Oracle is committed to accelerating the pace of innovation and value to its customers.

Siebel CRM Product Strategy and Roadmap, Monday, October 3, 3:30 p.m, Moscone West, Room 2003. Hear Oracle experts discuss recent innovations and future product plans for the industry's most powerful cloud-based customer relationship management solution.

Customer Panel: A Journey to Customer Advocacy with Oracle's CRM Service, Tuesday, October 4, 11:45 a.m, Moscone West, Room 2003. Hear directly from leading organizations that are using Oracle CRM solutions to deliver exceptional service -- and build valuable customer advocates for their business.

Customer Panel: Achieving Success with Oracle CRM On Demand, Monday, October 3, 3:30 p.m, Moscone West, Room 2005. Learn how leading organizations are maximizing their ROI in Oracle CRM On Demand, including implementation best practices that avoid common risks of software implementations.

Customer Panel: Innovations, Tips, and Best Practices for Siebel CRM, Monday, October 3, 2:00 p.m, Moscone West, Room 2010. Panelists share real-world best practices, ways to maximize ROI by upgrading to the latest release, and strategies to empower employees to more profitably engage customers.

Learn more and register now for Oracle OpenWorld 2011, San Francisco, October 2-6. View CRM Conference activities, browse our Focus On CRM program guides and full content catalog, and build your online / mobile schedule. We look forward to seeing you at OpenWorld!

This content is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle.

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