Tuesday Mar 06, 2012

Video: Give iPad-Based Life Sciences Sales Presentations

Did you know that less than 50% of physicians will make time to see a pharmaceutical or biotech manufacturer's sales rep? Did you know, the average meeting gives only about 90 seconds to present corporate-approved product and educational event information, drop samples, and capture electronic signatures?

Oracle makes it easy to turn the screen around and interact with healthcare providers -- all on the Apple iPad. Watch these two new videos by Chad Kirchner of Oracle's iPad-based Disconnected Life Sciences Client for the Oracle CRM On Demand Life Sciences Edition and Siebel Pharma CRM. Learn more at oracle.com/lifesciences.

Life Sciences Message Plans Made Easy

Message Plans are corporate-approved digital content used for customer-facing activities. Learn how Oracle CRM delivers an efficient way to deliver and reuse content across channels.

Watch this:

Simple eDetailing Options

Detailing is the practice of providing corporate-approved pharmaceutical information and promotional material to physicians. Learn how Oracle CRM delivers your choice of simple, intermediate, or full eDetailing options to suit your iPad-based life sciences detailing, account management, and SFA needs.

Watch this:

 

Wednesday Jan 04, 2012

Aberdeen White Paper: How Top High Tech Companies Grow Channel Revenue and ROMI

Coming soon, see the results of recent Aberdeen research on best practices in sales and marketing effectiveness. Discover how top performing high tech companies manage and use enterprise customer data, measure marketing spend effectiveness, and support internal and channel sales throughout their customer lifecycle -- messaging to leads, selling to prospects, and serving customers.

We'll post the new white paper on this blog in the near future. Meanwhile, watch the replay of this informative webcast featuring the survey findings and thought leadership of

  • Peter Ostrow, Research Director - Sales Effectiveness, Aberdeen Group
  • David Lasher, Global Business Services Partner, IBM
  • Jonathan Oomrigar, Vice President, Global High Technology Business Unit, Oracle

Tuesday Dec 13, 2011

Benchmark Your Company's Customer Service and Support to Grow Profits

How are best-in-Class companies transforming their service and support businesses to drive increased business value? Aberdeen Group’s Service Management team, in partnership with Oracle, is conducting research that will help companies such as yours determine the Best-in-Class procedures for transforming service and support towards more of a strategic business function.

By participating in Aberdeen's brief survey, you will be able to see how your experiences in service delivery and customer support compare with those of your peers, benchmark your performance, and see how you can achieve Best-in-Class results.

Your participation is a vital part of the report development, and serves as the foundation of this original research. If your company is planning on implementing service automation solution, or is simply evaluating the potential benefits, we would appreciate your feedback in this brief, 10-minute survey.

In appreciation for sharing your time and thoughts with us, Aberdeen will provide complimentary access for you to the full benchmark report as soon as it is published (a $399 value).

Individual responses will be kept strictly confidential, and data will only be used in aggregate.

We look forward to hearing from you, and greatly appreciate your time and participation!

Click here to start Aberdeen's 10-minute survey.

"Survey responses are collected and used by Aberdeen in accordance with its Privacy Policy."

Tuesday Dec 06, 2011

1 Size Doesn't Fit All

Only Oracle CRM On Demand Industry Editions provide organizations with CRM solutions tailored for specific industries. Unlike other cloud-based CRM solutions, Oracle CRM On Demand Industry Editions are built upon Oracle's deep industry expertise, providing organizations in the Automotive, High Technology, Insurance, Life Sciences, and Wealth Management industries with tangible business value from the start of deployment. Oracle CRM On Demand Industry Editions feature pre-built business processes, data models, object models, and business logic designed to support the unique requirements of each of these industries. Oracle CRM On Demand Industry Editions also leverage Oracle's CRM and technology leadership to ensure that industry-specific capabilities are built in at all application levels, not just in the user interface.

Why care? Oracle CRM On Demand Industry Editions provide:
  • Faster time to business value
  • Less customization
  • Lower TCO

Want to learn more? Please visit oracle.com/crmondemand.

How Do the Best Companies Profit From Service and Support?

Aberdeen Group logoWould you like to learn how Best-in-Class companies are managing and transforming their service and support businesses to drive increased customer and business value? Aberdeen Group’s Service Management team, in partnership with Oracle, is conducting research that will help companies such as yours determine the Best-in-Class procedures for transforming service and support towards more of a strategic business function.

By participating in Aberdeen's brief survey, you will be able to see how your experiences in service delivery and customer support compare with those of your peers, benchmark your performance, and see how you can achieve Best-in-Class results.

Your participation is a vital part of the report development, and serves as the foundation of this original research. If your company is planning on implementing service automation solution, or is simply evaluating the potential benefits, we would appreciate your feedback in this brief, 10-minute survey.

In appreciation for sharing your time and thoughts with us, Aberdeen will provide complimentary access for you to the full benchmark report as soon as it is published (a $399 value).

Individual responses will be kept strictly confidential, and data will only be used in aggregate.

We look forward to hearing from you, and greatly appreciate your time and participation!

Click here to start Aberdeen's 10-minute survey.

"Survey responses are collected and used by Aberdeen in accordance with its Privacy Policy."

Monday Nov 14, 2011

11/15 Webinar: How Top High Tech Companies Grow Channel Revenue and ROMI

See the results of recent Aberdeen research on best practices in sales and marketing effectiveness. Discover how top performing high tech companies manage and use enterprise customer data, measure marketing spend effectiveness, and support internal and channel sales throughout their customer lifecycle -- messaging to leads, selling to prospects, and serving customers.

Our speakers will be:

  • Peter Ostrow, Research Director - Sales Effectiveness, Aberdeen Group
  • David Lasher, Global Business Services Partner, IBM
  • Jonathan Oomrigar, Vice President, Global High Technology Business Unit, Oracle

Reserve your place now! This global webinar is on Tuesday, November 15, 10-11 am PST / 1-2 pm EST / 6-7 GMT / 7-8 CET

Thursday Nov 10, 2011

How Do Top Performing High Tech Companies Measure Online Marketing Success?

You might expect a focus on Net Promoter scores, open rates, and click metrics. The real answers from top performers may surprise you.

I've been working for a few months with Aberdeen Group and colleagues from IBM and Oracle to survey high technology firms worldwide on best practices in marketing and channel sales effectiveness.  Now, we will share the results of our original customer research in a new white paper and webcast.

Register today to learn how leading High Tech companies are increasing their Return on Marketing Investment (ROMI) and growing channel sales revenue. Discover how top performing high tech companies manage and use customer data, measure marketing spend effectiveness, and support internal and channel sales. Learn how best in class high tech companies use enterprise data throughout their customer lifecycle -- messaging to leads, selling to prospects, and serving customers.

Our speakers will be:

  • Peter Ostrow, Research Director - Sales Effectiveness, Aberdeen Group
  • David Lasher, Global Business Services Partner, IBM
  • Jonathan Oomrigar, Vice President, Global High Technology Business Unit, Oracle

Reserve your place now! This global webinar is on Tuesday, November 15, 10-11 am PST / 1-2 pm EST / 6-7 GMT / 7-8 CET

Tuesday Nov 08, 2011

11/17 Life Sciences Innovation Briefing, Newport Beach, CA


Life Sciences Innovation Briefing 2011

Join Oracle and industry thought leaders to explore and discuss the evolving requirements of the life sciences industry. You’ll hear about the latest strategies for integrating clinical, operational, and customer centric solutions to improve your services and set a new bar for clinical development, safety and health outcomes, and business process efficiency.

Presentations and group discussions will focus on how industry leaders can help their businesses to:
  • Connect within and across lines of business
  • Collaborate across the ecosystem to achieve operational excellence
  • Develop cures that foster profound changes throughout the industry
Don’t miss this opportunity to connect with other industry executives and hear educational sessions designed to help you better leverage your IT investments.

Click here to register now for this FREE event. Space is limited.

Thursday, November 17, 2011
9:00 a.m. – 6:30 p.m.

The Island Hotel in Newport
690 Newport Center Drive
Newport Beach, CA 92660
Agenda
9:00 a.m. – 9:30 a.m. Introductions and Objectives for Meeting
9:30 a.m. – 10:15 a.m. Partner Keynote – Use of Information Technology to Foster Innovation (Deloitte)
10:15 a.m. – 11:00 a.m. Customer Roundtable Discussion – The New Paradigm in Pharma: Impact and Opportunity
11:00 a.m. – 11:15 a.m. Break
11:15 a.m. – 12:15 p.m. Oracle Clinical Solutions
12:15 p.m. – 1:00 p.m. Networking Lunch
1:00 p.m. – 2:30 p.m. Solution Tracks:
  1:00 p.m. – 1:30 p.m. CRM Strategy
  1:30 p.m. – 2:00 p.m. PLM Strategy
  2:00 p.m. – 2:30 p.m. Customer Feedback Discussion
2:30 p.m. – 2:45 p.m. Break
2:45 p.m. – 3:30 p.m. Oracle Mobile Solutions and Changing CRM - Oracle
3:30 p.m. – 4:15 p.m. Oracle Fusion Strategy – Oracle Development
4:15 p.m. – 4:30 p.m. Wrap up day
4:30 p.m. – 6:30 p.m. Cocktail Networking Hour

If you are an employee or official of a government organization, please click here for important ethics information regarding this event.

11/15 Webinar: Learn how Leading High Tech Companies use CRM to Grow Channel Revenue and ROMI

Learn how leading High Tech companies are growing channel sales and increasing Return on Marketing Investment (ROMI). See the results of recent Aberdeen research discussing best practices in sales and marketing effectiveness. Discover how top performing high tech companies manage and use customer data, measure marketing spend effectiveness, and support internal and channel sales. Learn how best in class high tech companies use enterprise data throughout their customer lifecycle -- messaging to leads, selling to prospects, and serving customers.

Our speakers will be:

  • Peter Ostrow, Research Director - Sales Effectiveness, Aberdeen Group
  • David Lasher, Global Business Services Partner, IBM
  • Jonathan Oomrigar, Vice President, Global High Technology Business Unit, Oracle

Reserve your place now! This global webinar is on Tuesday, November 15, 10-11 am PST / 1-2 pm EST.

Tuesday Oct 18, 2011

What's New For Customizing Oracle CRM On Demand?

Oracle CRM On Demand logoBy Jeff Lumsden, Oracle CRM Product Strategy

Many customers we've spoken to have customized Oracle CRM On Demand.  These extensions can be very simple or quite complex - adding a simple link or a login to an internal document repository, pre-filling an internal document template, building a graphical hierarchy, running an interactive flash application, or anything in between.  Whatever the extension, they all have one thing in common – that extension needs to be hosted somewhere. Customers sometimes have budget challenges to pay a 3rd party or purchase servers, lack skills to manage the infrastructure themselves, or find it difficult to get on IT's radar.

In Oracle CRM On Demand Release 19, we introduced Client Side Extensions (CSE) as a new – and standard – feature.  CSE gives Oracle CRM On Demand administrators the ability to take extensions that can be executed by the end-users' browser and store them in Oracle's CRM On Demand infrastructure.  After uploading the files that comprise the extension, links are automatically generated that point a custom web applet or web tab to the extension.  CSE supports Single-Sign On, parameters, and any file type.  Uploading a CSE to the Oracle CRM On Demand infrastructure provides faster performance, inherits our world-class security, and eliminates the need to fund a separate hosting source. 

Learn more about Oracle CRM On Demand and how it can help your business at www.oracle.com/crmondemand.

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