Friday Nov 07, 2014

Will Campaigning Ever End? It Shouldn’t.

Now that the U.S. midterm elections have passed, you have to feel good about getting a break from all the ads regardless of your political affiliation. That is, unless you live in a state with a run-off.[Read More]

Thursday Jul 10, 2014

What is Modern Customer Service?

We've recently had the opportunity to sit down with some Customer Experience (CX) leaders to ask, "What is modern customer service?" The leaders also shared important criteria for delivering modern customer service to their customers. I hope you enjoy the insight from these interviews and feel free to share your thoughts.

Make it easy for customers to engage
Barry Lieberman is Chief Customer Care Officer at Q-See, a global leader in providing advanced surveillance solutions for homes and small businesses. In response to our topic question, Barry shared: "Modern customer service to me is offering service to the customer where they want to be serviced". Barry suggests being proactive and deliver consistent, outstanding service on every channel.
[Read More]

Monday Aug 19, 2013

Become a part of your customer's life at CRM Evolution 2013

The first day of the CRM Evolution 2013 Conference and Exhibition began with a dynamic keynote by Jeanne Bliss, Founder of CustomerBliss.com. She talked about organizations “becoming a part of the story of their customers’ lives” through:

Getting Real—walking a mile in their customers’ shoes

  • Example: USAA has new hires eat army rations, wear flak jackets and boots and go through the same insurance application processes

Being There—improving the top five contact points that matter most to customers

  • Example: WestJet empowers its frontline staff to give ‘honored guests’ the best experience possible

Apologizing Well—responding quickly and humbly to solve problems

  • Example: Southwest sends apology letters offering discount coupons to fly again.  

Oracle’s very own Matt Kresch, Principal Product Strategy Director, spoke about the Modern Contact Center. To be ‘modern,’ your service organization must be able to carry on a seamless conversation with the customer across channels. A unified agent desktop—that brings all the customer information and engagement tools together on one screen—makes this possible.

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