Friday Jul 20, 2012

Learn More About the Experience Revolution

When customers deal with your company, they want simple, consistent, and relevant experiences. Most successful companies would say that they try to create a good customer experience and have already invested in the systems, people, and training to develop it.

So what’s missing? Why is it becoming more difficult to meet customer expectations? What strategies will help your company differentiate itself in the view of your customers?

Join Oracle for an educational live event: the Customer Experience Online Forum, July 31, 2012, 8:00 AM to 1:00 PM Pacific.

Learn from Bruce Temkin, a leading expert in customer experience, Anthony Lye, SVP of Oracle CRM, Marriott International, Nikon and other thought leaders about the ROI of customer experience, what strategies leading brands use now to win over customers, and how Oracle solutions can help you succeed in the Experience Revolution.

Register now to join all or part of this informative, half-day live event. 

Thursday Jun 21, 2012

Experience the Revolution

Bold shifts in consumer power and influence have created an Experience Revolution! Is your business ready? Join Oracle President Mark Hurd in New York City on 6/25 to find out! 

Tuesday Jun 19, 2012

What Is the Experience Revolution – and Why Does it Matter?

Customer experience is how your customer perceives the sum of their interactions with your organization throughout their buying, service delivery, and ownership experiences. In our highly connected online, phone, social, and mobile interactions, it’s easy to lose a dissatisfied customer – who can readily dissuade future customers. Nevertheless, great brand experiences still deliver top margins and low-cost repeat business.

The Experience Revolution seamlessly connects customer-facing interactions with employee-facing CRM transactions. While your organization has invested in some of these capabilities, how well do the pieces work for your customers?

Is it time for your organization to join the Experience Revolution? We invite you to join Oracle President Mark Hurd for an incredible, educational evening on June 25, from 6:00 – 9:00 p.m. in New York City.  Attend to see and learn:

  • What leading brands do to win over customers
  • How to unlock the value of customer experiences
  • The bottom-line effect of great experiences
  • Why doing nothing is not an option

Sunday Apr 22, 2012

Make the Most of Your CRM Implementation with the Customer Concepts TV Show

Eliminate the guesswork in your sales organisation by joining Customer Concepts TV, 24 April,  11am CET / 10am BST. Strategies will be examined to help you make the most out of your CRM implementation. Watch this video for more information:http://bit.ly/HzejFT

Friday Apr 20, 2012

Eliminate the Guesswork in Your Sales Organization:
EMEA Customer Concepts TV Show

Selling is the lifeblood of every business. In the past, companies would increase headcount to boost sales. In today’s business environment, companies need to re-evaluate the way in which they sell. Sales and marketing organisations must optimize performance, increase team productivity and focus on the best opportunities.

Oracle Fusion CRM has been specifically designed with tools to help sales and marketing teams improve efficiency and drive revenue. Territory modeling and management, quota and commission management, collaborative features, real-time customer information and mobile device integration are just some features incorporated.

Join us on Customer Concepts TV as we aim to help you find the right strategy for your enterprise. Whether you already have a CRM solution in place or are looking for the next level of CRM implementation, this online TV show will give you very practical advice that can help you to make the most out of your CRM implementation.

Register now to preview the show and reserve your spot for this exclusive, live-stream event. Customer Concepts TV comes to you on 24 April, 11am Central European Time / 10am BST.

Sell smarter with Fusion CRM in the cloud.

Wednesday Apr 18, 2012

See Oracle CX and CRM at Collaborate 2012 in Las Vegas

The Collaborate conference takes place next week, April 22-26, in Las Vegas at the Mandalay Bay Convention Center. You'll see some great speakers, such as Oracle's CIO, Mark Sunday, speaking on IT at Oracle: The Art of IT Transformation to Enable Business Growth. Another great speaker is Captain Mark Kelly, Commander of the Space Shuttle Endeavor.

But that's not all. We will have great CRM/CX sessions and product demos. Our sessions will present overviews and roadmaps about Fusion, Siebel, and mobile CRM applications. Our demos will present Fusion CRM and Oracle Optimized Solutions, Customer Experience (CX) for Commerce and Marketing, and CX for Service and Support. The CX demos will showcase Oracle Commerce (ATG), Oracle Guided Search and Navigation (Endeca), Oracle Knowledge (InQuira), and RightNow CX.

Learn more and plan to join us!

Tuesday Mar 06, 2012

Video: Give iPad-Based Life Sciences Sales Presentations

Did you know that less than 50% of physicians will make time to see a pharmaceutical or biotech manufacturer's sales rep? Did you know, the average meeting gives only about 90 seconds to present corporate-approved product and educational event information, drop samples, and capture electronic signatures?

Oracle makes it easy to turn the screen around and interact with healthcare providers -- all on the Apple iPad. Watch these two new videos by Chad Kirchner of Oracle's iPad-based Disconnected Life Sciences Client for the Oracle CRM On Demand Life Sciences Edition and Siebel Pharma CRM. Learn more at oracle.com/lifesciences.

Life Sciences Message Plans Made Easy

Message Plans are corporate-approved digital content used for customer-facing activities. Learn how Oracle CRM delivers an efficient way to deliver and reuse content across channels.

Watch this:

Simple eDetailing Options

Detailing is the practice of providing corporate-approved pharmaceutical information and promotional material to physicians. Learn how Oracle CRM delivers your choice of simple, intermediate, or full eDetailing options to suit your iPad-based life sciences detailing, account management, and SFA needs.

Watch this:

 

Wednesday Jan 04, 2012

Aberdeen White Paper: How Top High Tech Companies Grow Channel Revenue and ROMI

Coming soon, see the results of recent Aberdeen research on best practices in sales and marketing effectiveness. Discover how top performing high tech companies manage and use enterprise customer data, measure marketing spend effectiveness, and support internal and channel sales throughout their customer lifecycle -- messaging to leads, selling to prospects, and serving customers.

We'll post the new white paper on this blog in the near future. Meanwhile, watch the replay of this informative webcast featuring the survey findings and thought leadership of

  • Peter Ostrow, Research Director - Sales Effectiveness, Aberdeen Group
  • David Lasher, Global Business Services Partner, IBM
  • Jonathan Oomrigar, Vice President, Global High Technology Business Unit, Oracle

Monday Nov 14, 2011

11/15 Webinar: How Top High Tech Companies Grow Channel Revenue and ROMI

See the results of recent Aberdeen research on best practices in sales and marketing effectiveness. Discover how top performing high tech companies manage and use enterprise customer data, measure marketing spend effectiveness, and support internal and channel sales throughout their customer lifecycle -- messaging to leads, selling to prospects, and serving customers.

Our speakers will be:

  • Peter Ostrow, Research Director - Sales Effectiveness, Aberdeen Group
  • David Lasher, Global Business Services Partner, IBM
  • Jonathan Oomrigar, Vice President, Global High Technology Business Unit, Oracle

Reserve your place now! This global webinar is on Tuesday, November 15, 10-11 am PST / 1-2 pm EST / 6-7 GMT / 7-8 CET

Thursday Nov 10, 2011

How Do Top Performing High Tech Companies Measure Online Marketing Success?

You might expect a focus on Net Promoter scores, open rates, and click metrics. The real answers from top performers may surprise you.

I've been working for a few months with Aberdeen Group and colleagues from IBM and Oracle to survey high technology firms worldwide on best practices in marketing and channel sales effectiveness.  Now, we will share the results of our original customer research in a new white paper and webcast.

Register today to learn how leading High Tech companies are increasing their Return on Marketing Investment (ROMI) and growing channel sales revenue. Discover how top performing high tech companies manage and use customer data, measure marketing spend effectiveness, and support internal and channel sales. Learn how best in class high tech companies use enterprise data throughout their customer lifecycle -- messaging to leads, selling to prospects, and serving customers.

Our speakers will be:

  • Peter Ostrow, Research Director - Sales Effectiveness, Aberdeen Group
  • David Lasher, Global Business Services Partner, IBM
  • Jonathan Oomrigar, Vice President, Global High Technology Business Unit, Oracle

Reserve your place now! This global webinar is on Tuesday, November 15, 10-11 am PST / 1-2 pm EST / 6-7 GMT / 7-8 CET

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