More than 700 of the world’s most innovative brands rely on Movable Ink’s visual experience platform to automate the creation of personalized experiences for...
More than 700 of the world’s most innovative brands rely on Movable Ink’s visual experience platform to automate the creation of personalized experiences for each customer across channels. I recently spoke with Bill Reinwald, Associate Director of Business Development and Partnerships at Movable Ink to discuss how retail marketers can use Movable Ink to pull data from Oracle CX Commerce directly into those highly-personalized campaigns. NM: Tell me about Movable Ink and what...
More than 700 of the world’s most innovative brands rely on Movable Ink’s visual experience platform to automate the creation of personalized experiences for each customer across channels. I recently...
Meet the Markies is a series that shines a spotlight on the individuals behind Markie-winning teams. This week's Meet the Markies features Mike Weissberg,...
Meet the Markies is a series that shines a spotlight on the individuals behind Markie-winning teams. This week's Meet the Markies features Mike Weissberg, Digital Marketing Manager at Construction Specialties.
Meet the Markies is a series that shines a spotlight on the individuals behind Markie-winning teams. This week's Meet the Markies features Mike Weissberg, Digital Marketing Manager at Construction...
I recently sat with Isabelle Ohnemus, the founder and CEO of EyeFitU, an Oracle ISV partner. We discussed how the EyeFitU size and fit finder helps businesses...
I recently sat with Isabelle Ohnemus, the founder and CEO of EyeFitU, an Oracle ISV partner. We discussed how the EyeFitU size and fit finder helps businesses of every size, from small local stores to iconic brands, provide a better online retail customer experience. We also talked about how their solution helps retailers reduce customer returns, manage inventory and reduce their carbon footprint. Sizing matters! 1. NM: What’s the big deal with sizing anyway? IO: It’s a...
I recently sat with Isabelle Ohnemus, the founder and CEO of EyeFitU, an Oracle ISV partner. We discussed how the EyeFitU size and fit finder helps businesses of every size, from small local stores to...
Retailers are dealing with new challenges driven by technological disruption and the ever-increasing expectations of customers who crave personalization and...
Retailers are dealing with new challenges driven by technological disruption and the ever-increasing expectations of customers who crave personalization and instant gratification. The one trend that’s arguably impacting retailers the most is the emergence of innovative, digital-first competitors. Direct-to-consumer (DTC) brands have the power to innovate and quickly adapt to new customer behaviors and market conditions. Because they are relatively new companies, they aren’t...
Retailers are dealing with new challenges driven by technological disruption and the ever-increasing expectations of customers who crave personalization and instant gratification. The one trend that’s...
This past week, most of us in the US were largely checked out--enjoying a holiday feast with friends and family and going through our wish lists. However, if...
This past week, most of us in the US were largely checked out--enjoying a holiday feast with friends and family and going through our wish lists. However, if you work for a brand or retailer, you likely weren’t totally relaxed. Cyberweek is make-it-or-break-it. When sites get slow or go down all together, it does more than spoil the holiday fun. It costs millions! Our customers, partners, and operations teams make significant investments in strategy and technology to ensure...
This past week, most of us in the US were largely checked out--enjoying a holiday feast with friends and family and going through our wish lists. However, if you work for a brand or retailer, you...
In the first installment of our headless blog series, I wrote that making the right choices in your headless strategy could solidify and elevate your customer...
In the first installment of our headless blog series, I wrote that making the right choices in your headless strategy could solidify and elevate your customer experience. I recently sat down with Matt Landau, VP of Software Development at Oracle, to discuss approaches you should be thinking about when it comes to headless commerce. Matt has built industry leading ecommerce platforms for over 20 years including ATG as well as Oracle Commerce Cloud. Today, Matt helps new and...
In the first installment of our headless blog series, I wrote that making the right choices in your headless strategy could solidify and elevate your customer experience. I recently sat down with...
Considerations for moving from ATG (or IBM & hybris) to Oracle Commerce Cloud This is the million-dollar question we’ve heard more frequently in 2019 from major...
Considerations for moving from ATG (or IBM & hybris) to Oracle Commerce Cloud This is the million-dollar question we’ve heard more frequently in 2019 from major brands and retailers with large IT teams that manage on-premise infrastructure and highly-customized licensed software. Others license a “cloud” version and use a third-party hosting provider to offload some of the operational hassle and maintenance. But, all of them have struggled with their timeline of this...
Considerations for moving from ATG (or IBM & hybris) to Oracle Commerce Cloud This is the million-dollar question we’ve heard more frequently in 2019 from major brands and retailers with large...
Over the last few years in helping companies roll out new commerce initiatives I’ve run into a conversation from some of my more technically advanced customers...
Over the last few years in helping companies roll out new commerce initiatives I’ve run into a conversation from some of my more technically advanced customers who tell me, “We want headless!” There’s been a lot of buzz in the market as well. But what does it mean to go headless? What are the advantages and the challenges? This is the first of a series of articles where I’ll talk with experts and examine the pros and cons of a headless approach. My goal is to empower my...
Over the last few years in helping companies roll out new commerce initiatives I’ve run into a conversation from some of my more technically advanced customers who tell me, “We want headless!” There’s...
To help ecommerce marketers focus on the right things, Oracle teamed up with CommerceNext to conduct a survey of top marketing decision-makers at some of the...
To help ecommerce marketers focus on the right things, Oracle teamed up with CommerceNext to conduct a survey of top marketing decision-makers at some of the most successful retail brands in the world. The results are contained in a useful benchmark report, giving online retailers the data they need to measure their own priorities and evaluate which technologies deserve a larger or smaller portion of the budget.
To help ecommerce marketers focus on the right things, Oracle teamed up with CommerceNext to conduct a survey of top marketing decision-makers at some of the most successful retail brands in...