What's New in Oracle CX

February 1, 2021 | 1 minute read
Rob Tarkoff
Executive Vice President and General Manager, Oracle Customer Experience
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My vision for our Advertising and CX products here at Oracle is to enable you to make every customer interaction matter – no matter whether you’re in marketing, sales or service, supply chain, finance, or HR. Now, more than ever before, the customer experience is driving the acceleration to digital. The events of 2020 have certainly reinforced the notion that a brand’s value is defined by the experiences it delivers.

At Oracle, we have thousands of people who are dedicated to building new product innovations in order to deliver on that vision for Advertising and CX. This hard-working team produces four product releases every year, but we have not done a great job of telling you, our customers, about them. Starting in 2021, I’ve decided to launch a quarterly webinar series that will showcase our innovations and, more importantly, explain how they benefit you.

We’re very excited to launch this new quarterly series as a way to keep you updated on what’s new. Please join me for my inaugural Oracle Live webcast on February 10, where I’ll outline the latest product innovations on our path to delivering the next generation of marketing, sales, and service experiences.

See you on February 10.

The recording of this Quarterly Update of Innovations from Advertising and CX can be viewed here.

Rob Tarkoff

Executive Vice President and General Manager, Oracle Customer Experience

Rob Tarkoff joined Oracle in 2018 to lead Oracle Customer Experience (CX) Cloud product and strategy across marketing, sales, commerce, and service. His goal is to build products that help companies succeed in the Experience Economy.

Tarkoff spent the last 15 years focused on the customer experience, developing products for both large and early-stage companies. Most recently, as president and CEO of Lithium Technologies, he created the leading software in online communities. Prior to that, Tarkoff ran the Digital Enterprise business for Adobe.

Tarkoff holds a BA in political economy from Amherst College and a JD from Harvard Law School.

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