Join our Virtual Summit: How Customer-Obsessed Marketers Succeed with Personalization

July 20, 2021 | 2 minute read
Text Size 100%:

Watch the replay of our Virtual Summit with special guests from Forrester, TIGI Americas, Sleep Number Corporation, and Dow Jones’ Business Information and Services.

Hello, fellow customer-obsessed marketer! If you’ve landed on this blog post, you’re probably well-versed in the importance of personalization in marketing. In fact, you live it and breathe it every day.

You’re already familiar with marketing personalization stats like this: 68% of consumers say personalized experiences are important to them, yet only 15% expect companies to actually deliver on them. 

And you don’t need me to tell you about the critical role personalization plays in driving great experiences for your customers that foster growth, loyalty, and engagement. You want to know exactly how to do it—and do it well.

We designed the Oracle Advertising and CX Virtual Summit for that very purpose—to share insights, tips, trends, and real-life examples from marketers like you who create personalized customer experiences that drive results.

Watch the replay of “How Customer-Obsessed Marketers Succeed with Personalization.”

I’m excited to host an impressive panel of experts and marketers who share success stories and best practices for putting personalization into practice, including:

  • Featured speaker Rusty Warner, Vice President and Principal Analyst, Forrester
  • Nataly Avila, Head of Global Digital Transformation, TIGI, and Head of Marketing, TIGI Americas
  • Lisa B. Erickson, Senior Director of CRM and Loyalty, Sleep Number Corporation
  • Hannah Kranich, Director of Demand Generation, Dow Jones’ Business Information and Services

To watch a replay of the event, visit our website.

This is a syndicated post; view the original here.

Mia McPherson


Previous Post

Workspace Infolets help sellers conquer the CRM chaos

Kayleigh Halko | 3 min read

Next Post


The link between happy retail employees and positive customer experiences

Dave Stark | 4 min read