We are pleased to announce that Oracle was named a Leader in the Forrester Wave™ for B2B Commerce Solutions, Q2 2022.
Forrester evaluated 10 vendors to help B2B commerce users find the best solution for their needs, and we’re thrilled to be recognized for what we believe are the outstanding B2B features and innovations Oracle Commerce offers.
Whether buying in their personal or professional lives, today’s B2B buyers expect more–from an array of digital purchasing options to completely rep-free sales experiences. For many organizations trying to meet these new buyer demands, the old way of doing things simply won’t work.
Successful selling now requires a B2B commerce solution that allows you to deliver personalized, relevant experiences for customers no matter where and when they choose to engage with you.
Oracle Commerce delivers complete, self-service ecommerce experiences across the channels that customers prefer. Our unified digital commerce solution meets the complex demands of B2B sales and provide the buying experiences today’s customers crave.
With a comprehensive portfolio of easy-to-use site tools, Oracle Commerce empowers business and technical users alike with the ability to own the site experience and create something truly self-service for customers.
Additionally, it offers benefits across the organization such as:
In its evaluation, Forrester noted that “Oracle Commerce (cloud) is an integral (and admirably loosely coupled) part of the larger Advertising and CX portfolio. Oracle handles the most complex business models, which take time to design for and operationally digitalize. Its roadmap features a next-generation product catalog and product discovery capability, as well as a B2B ‘campaign-to-conversion’ initiative to harmonize its advertising technology, marketing technology, and commerce offerings.”
Our head start on transitioning to the cloud means we can now devote our efforts to investing in other next-generation capabilities, such as product catalog and product discovery, that will continue to be game changers for your business.
Furthermore, as an integral part of the larger Oracle Advertising and CX suite, you can enjoy the benefits associated with integrations like Configure, Price, Quote (CPQ) and Subscription Management to help prepare you for the self-service expectations associated with highly complex B2B business models.
To read more about Oracle’s recognition as a Leader in the 2022 Forrester Wave™ for B2B Commerce Solutions, Q2 2022, download your copy today!
Ben is a product marketing analyst for Oracle Commerce.