Powering better sales experiences: How Oracle partners help sellers get back to selling

October 22, 2021 | 4 minute read
Annie Calfo
Product Marketing Manager, Oracle Advertising and CX
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Watch the replay of Virtual Summit: How Organizations Help Sellers Get Back to Selling to hear the latest insights on the new virtual selling reality and how Oracle can help you make every customer interaction matter.

“Over the next three years, 74% of B2B tech buyers will buy more through ecommerce and work less with salespeople.” That’s just one of the many insights Laurie Buczek, VP of Research and CMO Advisory Practice at IDC, shared during our virtual sales summit, “How Organizations Help Sellers Get Back to Selling.” She also confirmed they’re more inclined to use ecommerce to perform their own research and complete a purchase—an increase of more than 12% from last year.

IDC Research

As these trends indicate less interaction with buyers along the journey, it’s now more important than ever to equip sellers with the right tools and customer insights to deliver relevant, personalized interactions anywhere at any time. Is your sales team ready to respond to these new customer demands? Oracle Advertising and Customer Experience (CX) has assembled a strong ecosystem of partners across sales and commerce to help you enable a new sales experience—one truly built for virtual sellers.

Learn more about our ecosystem of CX tech partners at the Oracle Cloud Marketplace or on Oracle.com.

Make your sales experience effortless

At Oracle, we’re on a mission to help sellers get back to selling by eliminating administrative tasks and simplifying the sales process. By guiding sellers with artificial intelligence and sales automation, they can easily uncover insights and unlock new opportunities right from the CRM.

During the virtual summit, Michelle Brusyo, Director of Product Management for Oracle Sales, offered a glimpse into the future of Oracle Sales with our award-winning Redwood User Experience and sat down with some of our top partners helping bring our next-gen sales experience to life.

Check out this brief demo to see how Oracle’s new sales experience puts virtual sellers at the center of the digital buying journey.  

Oracle partners help sellers get back to selling

Now let’s take a closer look at a few of the leading partner solutions that help us deliver value to our joint customers. 


Five9Five9 provides a flexible cloud-based telephony platform that’s easy to deploy and helps sellers place outbound calls with ease. It delivers a trusted and reliable cloud contact center to unlock customer intelligence and insights that empower sellers and organizations to deliver lasting customer relationships.

Oracle and Five9 have been partners for many years, helping sellers drive efficiency by putting essential information at their fingertips. The Five9 integration provides AI insights to uncover what conversations need attention and push sales cycles forward.


GongGong is a revenue intelligence platform that delivers insights and enables sales teams to realize their full potential. Gong improves customer data management by automating data capture for your customer-facing activities (e.g. conversations in email, Slack, phone, etc.) and gives you deep conversation and deal information when it matters most. 

Oracle’s detailed contact and account data combined with Gong’s insights automates busy work and gives sellers more time with their buyers. Sales managers no longer waste time trying to figure out what’s going on or isn’t working; instead, they can coach their team to understand deal insights to drive revenue and results. 


LinkedInLinkedIn is the world’s largest professional network. LinkedIn Sales Navigator uses LinkedIn’s robust data set to help sellers target the right buyers, understand key insights, and engage with personalized outreach. Our partnership with LinkedIn helps give sellers instant access to the information they need, so they can get back to what they do best—selling.

The LinkedIn Sales Navigator integration provides aggregated insights to identify and target at-risk opportunities at the right time directly within Oracle Sales. Reps no longer need to jump between screens. They can view LinkedIn profiles and take actions, such as making connections and sending messages, without ever leaving Oracle Sales. 


People.aiPeople.ai delivers a revenue operations and intelligence platform that helps reps capture conversational interactions to both augment CX data and ultimately drive more revenue. Using patented AI technology, People.ai transforms activity data into insights and guidance to unlock sales, marketing, and operations growth.

Sales reps and managers can use People.ai to capture sales transactions or interactions (email, meetings, calls, etc.). They can then use those interactions to understand sales effectiveness, determine account penetration, and enrich and validate sales and marketing contacts in the Oracle Sales application. 

Learn More

These partners and many more like them are vital to our joint customers’ success in the CX market. Find out more about our CX partner ecosystem at the Oracle Cloud Marketplace. 

Visit our virtual summit page for one-on-one interviews with these partners and a full replay of the entire event full of inspiration and insights from IDC, our team of Oracle Sales experts, and several of our amazing customers.

Annie Calfo

Product Marketing Manager, Oracle Advertising and CX

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