One hot topic at OpenWorld today was about building loyalty. One common measure is the Net Promoter Score (NPS). This measures the likelihood of customers to...
One hot topic at OpenWorld today was about building loyalty. One common measure is the Net Promoter Score (NPS). This measures the likelihood of customers to recommend your products compared with the likelihood that they will detract. It is primarily about intent. One lesson learned is that you can move beyond a customer promoter rating to measure customer referral value (CRV). That is based on the combination of attitude and behavior -- actual buying and recommending is...
One hot topic at OpenWorld today was about building loyalty. One common measure is the Net Promoter Score (NPS). This measures the likelihood of customers to recommend your products compared with the...
What's your bet -- peers or vendor marketers? According to an Edelman Trust Report from 2007, customers trust peers 75% versus vendor PR at only 20%.One of the...
What's your bet -- peers or vendor marketers? According to an Edelman Trust Report from 2007, customers trust peers 75% versus vendor PR at only 20%.One of the topics at the great, standing room-only OpenWorld CRM sessions addressed Social CRM. Since customers trust their peers the most, companies that can facilitate customer-to-customer relationships will do great. Anthony Lye added, Social CRM is more of a strategy than a mere application. The point is for sales and...
What's your bet -- peers or vendor marketers? According to an Edelman Trust Report from 2007, customers trust peers 75% versus vendor PR at only 20%.One of the topics at the great, standing room-only...
That's right...me! In just a little more than a week, I'll be giving a presentation. At OpenWorld! Man, somebody must not have been paying attention. In all...
That's right...me! In just a little more than a week, I'll be giving a presentation. At OpenWorld! Man, somebody must not have been paying attention. In all seriousness, at 9 a.m. Pacific time on Thursday, October 15th, I'll be discussing why organizations of all types and sizes should "go with" Oracle CRM On Demand. I'm not going to get long-winded here (you can look at the abstract here). But we'll be featuring Oracle CRM On Demand customer Kevin Raybon, General Manager of...
That's right...me! In just a little more than a week, I'll be giving a presentation. At OpenWorld! Man, somebody must not have been paying attention. In all seriousness, at 9 a.m. Pacific time on...
S310831 Siebel Retail Overview: Loyalty, Multichannel, Service, and Case Management Presenters: Mike Dominy, OracleThis session provides an overview of the...
S310831 Siebel Retail Overview: Loyalty, Multichannel, Service, and Case Management Presenters: Mike Dominy, OracleThis session provides an overview of the overall retail strategy for Oracle's Siebel product line and outlines how the Siebel applications are being applied to several key retail challenges, including cross-channel customer loyalty, multichannel order management, and cross-channel customer service and support. Monday,10/12/2009, 16:00 - 17:00, Westin Market...
S310831 Siebel Retail Overview: Loyalty, Multichannel, Service, and Case Management Presenters: Mike Dominy, OracleThis session provides an overview of the overall retail strategy for Oracle's Siebel...
Don't miss the great industry CRM sessions and exhibits at OpenWorld. Highlights include:S311663 Customer Relationship Management for Higher Education: Road Map...
Don't miss the great industry CRM sessions and exhibits at OpenWorld. Highlights include:S311663 Customer Relationship Management for Higher Education: Road Map to the Right SolutionSpeakers: Gary Allen and Sandra Sanvido, OracleDiscover how customer relationship management can help you streamline processes and improve relationships across the entire constituent lifecycle in the areas of recruiting, retention, and student services. This session covers the Oracle product road...
Don't miss the great industry CRM sessions and exhibits at OpenWorld. Highlights include:S311663 Customer Relationship Management for Higher Education: Road Map to the Right SolutionSpeakers: Gary...
Don't miss the great industry CRM sessions and exhibits at OpenWorld. Highlights include:S311696 General Session: Public SectorSpeakers: Mark Johnson, Oracle;...
Don't miss the great industry CRM sessions and exhibits at OpenWorld. Highlights include:S311696 General Session: Public SectorSpeakers: Mark Johnson, Oracle; David Wilson, AccentureLearn how Oracle can help you achieve organizational goals through its recent acquisitions and integration strategies.Monday, 10/12/2009, 13:00 - 14:15, Moscone West L3, Room 3003S310790 Enterprise Case Management in a Program-centric WorldSpeakers: Surend Dayal and Amy Santenello, OracleThis...
Don't miss the great industry CRM sessions and exhibits at OpenWorld. Highlights include:S311696 General Session: Public SectorSpeakers: Mark Johnson, Oracle; David Wilson, AccentureLearn how Oracle...
Don't miss the great Insurance industry CRM sessions and exhibits at OpenWorld. Highlights include:S308021: General Session: Chaos to Opportunity--A Year in...
Don't miss the great Insurance industry CRM sessions and exhibits at OpenWorld. Highlights include:S308021: General Session: Chaos to Opportunity--A Year in Review and a Look AheadPresenters: Rick Connors, Chuck Johnston, and Srini Venkatasanthanam, Oracle; Jack Dugan, Capgemini In this session, Oracle Insurance executives and Oracle partner Capgemini tell how global insurers are finding ways to succeed and prepare for a future where often opposing needs, market ambiguity,...
Don't miss the great Insurance industry CRM sessions and exhibits at OpenWorld. Highlights include:S308021: General Session: Chaos to Opportunity--A Year in Review and a Look AheadPresenters:...
Don't miss the great Communications industry CRM sessions and exhibits at OpenWorld. Highlights include:Session IDSession TitleSpeaker(s)...
Don't miss the great Communications industry CRM sessions and exhibits at OpenWorld. Highlights include:Session IDSession TitleSpeaker(s) Date/TimeVenue/RoomS308854General Session: Communications and MediaAdrian Dilworth, Vodafone Qatar; Bhaskar Gorti, Oracle Monday 10/12/2009 13:00 - 14:15Palace Hotel RoseS310788Siebel Customer Relationship Management for Communications David Fan, OracleTuesday 10/13/2009 11:30 - 12:30Westin Market Street Hotel Metropolitan I S308994Siebel...
Don't miss the great Communications industry CRM sessions and exhibits at OpenWorld. Highlights include:Session IDSession TitleSpeaker(s) Date/TimeVenue/RoomS308854General Session: Communications and...
Join Accenture and Oracle to celebrate Chicago's most famous foods at APHSA. And sample Accenture and Oracle's wide assortment of leading human service industry...
Join Accenture and Oracle to celebrate Chicago's most famous foods at APHSA. And sample Accenture and Oracle's wide assortment of leading human service industry tools and best practices.When: Monday, August 31, 2009 --11:30 a.m. to 12:45 p.m.Where: The Chicago Marriott Downtown Magnificent Mile,540 North Michigan Avenue, Chicago, IL5th floor, Salon ADR.S.V.P.: Taste.Chicago@Accenture.com
Join Accenture and Oracle to celebrate Chicago's most famous foods at APHSA. And sample Accenture and Oracle's wide assortment of leading human service industry tools and best practices.When: Monday,...
