Oracle Launches Something Cool for CRM

By Esteban Kolsky, CRM Intelligence and Strategy, March 31

Remember CRM?

That stuff we used to do before Social CRM? The stuff that most people still do and need to continue to improve?

Oracle does. Today they announced three CRM things: Siebel OnDemand release 17 with some clever life sciences complements, additions to the Oracle eBusiness Suite, and the Social Services Suite for Governments (part of a Siebel 8.2 release).

I used to cover CRM and Government in a past life and I know that Social Services delivery is very complicated. For additional insights, read here.

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