Oracle Extends Life Sciences Edition in New Release

By Chris Kanaracus, IDG News Service

"Oracle (ORCL) announced the 17th version of its on-demand CRM (customer relationship management) application Wednesday and made a fresh push into pharmaceutical sales with a Life Sciences edition of the software.

New features in CRM on Demand Release 17 include tools for managing sales pipelines and performing forecasts of future business; a redesigned user interface; and added language support.

But one CRM industry observer flagged the Life Sciences product as a particular point of interest." Read the full article here.

Comments:

Good work.

Posted by Brooke Melma on October 27, 2010 at 07:01 PM PDT #

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