Oracle Extends Life Sciences Edition in New Release
By Charles Knapp on Apr 06, 2010
By Chris Kanaracus, IDG News Service
"Oracle (ORCL) announced the 17th version of its on-demand CRM (customer relationship management) application Wednesday and made a fresh push into pharmaceutical sales with a Life Sciences edition of the software.
New features in CRM on Demand Release 17 include tools for managing sales pipelines and performing forecasts of future business; a redesigned user interface; and added language support.
But one CRM industry observer flagged the Life Sciences product as a particular point of interest." Read the full article here.