What is ecommerce personalization and what does it really mean? Forget ecommerce for a second, and take a journey back in time with me. Walking into a 1920s...
What is ecommerce personalization and what does it really mean? Forget ecommerce for a second, and take a journey back in time with me. Walking into a 1920s general store, chances are the owner knows me by name and knows what I bought the last time I visited. Maybe our families are close. The shop owner makes recommendations based on past purchases and a keen understanding of my personality and needs. You could argue this was a preferred shopping experience for consumers for...
What is ecommerce personalization and what does it really mean? Forget ecommerce for a second, and take a journey back in time with me. Walking into a 1920s general store, chances are the owner...
If you sell products online, you most likely use product data feeds to drive customer acquisition—for everything from pay-per-click campaigns and comparison...
If you sell products online, you most likely use product data feeds to drive customer acquisition—for everything from pay-per-click campaigns and comparison shopping to affiliate programs and online marketplaces. Data feeds are a cornerstone of many online marketing programs and optimizing them is a key way to drive visibility, return on ad spend, and conversions. Our new partner, GoDataFeed, is one of the industry’s leading product feed performance platforms, trusted by...
If you sell products online, you most likely use product data feeds to drive customer acquisition—for everything from pay-per-click campaigns and comparison shopping to affiliate programs and...
As a technology company, Oracle is always looking for new ways to bring value to our clients. Sometimes the best ideas are to improve upon what’s already...
As a technology company, Oracle is always looking for new ways to bring value to our clients. Sometimes the best ideas are to improve upon what’s already available. Take the bicycle for example. Its origins are disputed but early adaptations look aesthetically similar to what you and I would recognize today. But the first versions of the bicycle are missing essential components we would deem necessary today. Through revisions and updates the modern bicycle eventually gave way...
As a technology company, Oracle is always looking for new ways to bring value to our clients. Sometimes the best ideas are to improve upon what’s already available. Take the bicycle for example....
Mark your calendar and register to attend Oracle’s third annual Modern Customer Experience event in Las Vegas, Nevada April 25 – 27. This year’s Modern...
Mark your calendar and register to attend Oracle’s third annual Modern Customer Experience event in Las Vegas, Nevada April 25 – 27. This year’s Modern Customer Experience event will feature tailored sessions for sales professionals and executives looking to innovate and transform their organizations. Come join us to learn how to deliver a stellar customer experience to improve your competitive edge and profitability with a complete sales ecosystem. Inspire: Join thought...
Mark your calendar and register to attend Oracle’s third annual Modern Customer Experience event in Las Vegas, Nevada April 25 – 27. This year’s Modern Customer Experience event will feature tailored...
We're happy to announce super early bird registration is now open for Modern Customer Experience 2017 from April 25-27 in sunny Las Vegas, Nevada. Experience...
We're happy to announce super early bird registration is now open for Modern Customer Experience 2017 from April 25-27 in sunny Las Vegas, Nevada. Experience modern commerce technology and best practices as you continue to build and foster preferred shopping experiences across all customer touch points in 2017 including marketing, service and sales. Register by January 22, 2017 to receive: The super early bird rate of $999 (a $900 savings off the standard conference price)....
We're happy to announce super early bird registration is now open for Modern Customer Experience 2017 from April 25-27 in sunny Las Vegas, Nevada. Experience modern commerce technology and...
When launching a new commerce site, many people focus on the commerce platform and maybe the content management tools being used. However, our experience with...
When launching a new commerce site, many people focus on the commerce platform and maybe the content management tools being used. However, our experience with deploying commerce sites for many years is that those tools only make up a portion of the overall solution, and a number of other key pieces are needed to be integrated to form the full customer experience. A commerce platform will typically need to be integrated to fulfillment systems, payment gateways, ratings and...
When launching a new commerce site, many people focus on the commerce platform and maybe the content management tools being used. However, our experience with deploying commerce sites for many years...
The Oracle Commerce on-premise solution has been a market leader in ecommerce for over a decade. You may think you know a lot about the solution and how to work...
The Oracle Commerce on-premise solution has been a market leader in ecommerce for over a decade. You may think you know a lot about the solution and how to work with it especially if you’re familiar with either ATG or Endeca – which are the two best of breed solutions that come together in Oracle Commerce. You may not know as much about Oracle Commerce’s younger sibling: Oracle Commerce Cloud Service (OCCS). OCCS is cloud-based and fully hosted by Oracle. This means that the...
The Oracle Commerce on-premise solution has been a market leader in ecommerce for over a decade. You may think you know a lot about the solution and how to work with it especially if you’re familiar...
Leading independent analyst Forrester Research has named Oracle CX Cloud Suite a Leader in the Forrester Wave for CRM Suites, in both the Enterprise and Midsize...
Leading independent analyst Forrester Research has named Oracle CX Cloud Suite a Leader in the Forrester Wave for CRM Suites, in both the Enterprise and Midsize Organization editions. In both reports, Forrester notes that Oracle “delivers leading capabilities across the board in terms of depth and breadth,” as well as its well-defined user experience. In both reports, Oracle received the highest scores in the current offering category, as well as the sales force automation...
Leading independent analyst Forrester Research has named Oracle CX Cloud Suite a Leader in the Forrester Wave for CRM Suites, in both the Enterprise and Midsize Organization editions. In...
This guest post originally published here was authored by Gary Shatswell, vice president of information technology, Sur La Table. A valued resource for home and...
This guest post originally published here was authored by Gary Shatswell, vice president of information technology, Sur La Table. A valued resource for home and professional chefs, multichannel cuisine-and-cookware retailer Sur La Table was looking to upgrade its digital commerce technology to meet a market in which physical stores and ecommerce must integrate seamlessly. To facilitate that, Sur La Table is transitioning from a web of stale technologies to the Oracle Commerce...
This guest post originally published here was authored by Gary Shatswell, vice president of information technology, Sur La Table. A valued resource for home and professional chefs, multichannel...
