As a technology company, Oracle is always looking for new ways to bring value to our clients. Sometimes the best ideas are to improve upon what’s already...
As a technology company, Oracle is always looking for new ways to bring value to our clients. Sometimes the best ideas are to improve upon what’s already available. Take the bicycle for example. Its origins are disputed but early adaptations look aesthetically similar to what you and I would recognize today. But the first versions of the bicycle are missing essential components we would deem necessary today. Through revisions and updates the modern bicycle eventually gave way...
As a technology company, Oracle is always looking for new ways to bring value to our clients. Sometimes the best ideas are to improve upon what’s already available. Take the bicycle for example....
We all know that customer satisfaction has a strong influence on retaining customers and driving loyalty online. Studies have suggested correlations between...
We all know that customer satisfaction has a strong influence on retaining customers and driving loyalty online. Studies have suggested correlations between brands with higher customer satisfaction ratings achieving higher trends in stock market performance. Other research has estimated that every customer you keep represents at least 3 that you don’t have to attract and that the cost of acquiring a new customer is higher then keeping an existing one. Digital commerce...
We all know that customer satisfaction has a strong influence on retaining customers and driving loyalty online. Studies have suggested correlations between brands with higher customer satisfaction...
p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'; color: #454545} p.p2 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue';...
p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'; color: #454545} p.p2 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'; color: #454545; min-height: 14.0px} span.s1 {color: #e4af0a} Are you ready for #PopUpDoomsday? In less than a week, after January 10th, 2017, Google will begin penalizing pages that use intrusive mobile interstitials. In an effort to improve the mobile search experience and help users find the content they’re looking for...
p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'; color: #454545} p.p2 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'; color: #454545; min-height: 14.0px} span.s1...
No doubt your team knows how to optimize product pages, how to make checkout easier, and other holiday best practices. But perhaps your holiday sales numbers...
No doubt your team knows how to optimize product pages, how to make checkout easier, and other holiday best practices. But perhaps your holiday sales numbers weren’t as attractive as you’d wanted, even after you followed all the day-to-day best practices... What the Best Retailers Do Differently As part of a proper holiday postmortem, don’t just focus on campaign effectiveness and operational challenges. Expand the process and evaluate your internal and external capabilities...
No doubt your team knows how to optimize product pages, how to make checkout easier, and other holiday best practices. But perhaps your holiday sales numbers weren’t as attractive as you’d wanted,...
The holidays can account for as much as 30% of retailers’ total sales. To say this is an important time of year would be an understatement. In 2016 the National...
The holidays can account for as much as 30% of retailers’ total sales. To say this is an important time of year would be an understatement. In 2016 the National Retail Federation predicted US holiday sales (that is, in November and December) would be up 3.6% to $655.8 billion. Bain & Company largely agreed with this number, placing its own prediction between 3.5% and 3.9%. These numbers were somewhat encouraging. Selling in an “up economy” is certainly easier, but 2016 wasn’t...
The holidays can account for as much as 30% of retailers’ total sales. To say this is an important time of year would be an understatement. In 2016 the National Retail Federation predicted US holiday...
The results are in! Black Friday and Cyber Monday broke online shopping records this year, with big results for ecommerce including a rise in mobile and social...
The results are in! Black Friday and Cyber Monday broke online shopping records this year, with big results for ecommerce including a rise in mobile and social shopping. Read on for 10 of the most compelling insights from Black Friday, Cyber Monday, and beyond. Online surpasses in-store: The National Retail Federation’s annual Thanksgiving weekend survey results saw that 44 percent of respondents shopped online and 40 percent shopped in-store. Black Friday shatters ecommerce...
The results are in! Black Friday and Cyber Monday broke online shopping records this year, with big results for ecommerce including a rise in mobile and social shopping. Read on for 10 of the most...
Millennials and Baby Boomers differ vastly in their shopping behaviors, yet they also demonstrate strikingly similar buying values. In a digital age wherein the...
Millennials and Baby Boomers differ vastly in their shopping behaviors, yet they also demonstrate strikingly similar buying values. In a digital age wherein the power and the money of America’s largest generations influence ecommerce revenue performance, the challenge for retailers is to maintain awareness of the range of shopper expectations and accommodate for ever-changing needs. The first step in attracting, winning, and retaining Millennial and Baby Boomer shoppers is...
Millennials and Baby Boomers differ vastly in their shopping behaviors, yet they also demonstrate strikingly similar buying values. In a digital age wherein the power and the money of America’s...
If you’ve been in B2B a while, you know how disruptive technology and process innovations can be. You’ve also seen that business models are changing across...
If you’ve been in B2B a while, you know how disruptive technology and process innovations can be. You’ve also seen that business models are changing across almost all the major vertical markets. Disruption happens like that. One year, you have solid market share, and the next you’re fighting for existence against some startup whose bootstrapped an online store and has a vision for domination selling directly to consumers. Warby Parker, for example, is upsetting the near...
If you’ve been in B2B a while, you know how disruptive technology and process innovations can be. You’ve also seen that business models are changing across almost all the major vertical...
This guest post originally published here was authored by Gary Shatswell, vice president of information technology, Sur La Table. A valued resource for home and...
This guest post originally published here was authored by Gary Shatswell, vice president of information technology, Sur La Table. A valued resource for home and professional chefs, multichannel cuisine-and-cookware retailer Sur La Table was looking to upgrade its digital commerce technology to meet a market in which physical stores and ecommerce must integrate seamlessly. To facilitate that, Sur La Table is transitioning from a web of stale technologies to the Oracle Commerce...
This guest post originally published here was authored by Gary Shatswell, vice president of information technology, Sur La Table. A valued resource for home and professional chefs, multichannel...