Welcome to the Oracle CX blog:
The latest in customer experience strategy, technology, and innovation.

Consumers' Use of Grocery Apps Forecasted to Double and Other CX News You Can Use

Enjoy our weekly roundup of top news stories across the Customer Experience (CX) landscape.

Oracle CX in the News:

Advanced Technology Key to These Retailers' Success, Survival by Linda Currey Post, The Wall Street Journal, 7.26.18

The digital revolution is changing the retail industry, and Oracle customers like Moleskine, Murray's Cheese Shop, and Wiggle are employing innovative technology to get ahead.

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HOPE Lingerie Builds Loyalty with Unified B2C and B2B Commerce, Oracle, 8.2018

With 180 stores, HOPE Lingerie needed a flexible, user-friendly platform to deliver engaging B2B and B2C experiences.

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Unforgettable Episode 5: Be Convenient by Samantha Hausler, SmarterCX, 8.31.18

In this episode, Shep Hyken shares how convenience is the secret to taking your customer experience to the next level. 

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3 Ways to Scale Customer Engagement as Your Business Grows by David Goltz, SmarterCX, 9.6.18

According to Harvard Business Review, customers engaged on multiple channels spend more in store and online. Here are three ways to stay close to your customers and scale simultaneously.

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Industry News:

Customer Experience Index Reveals Brands Lack Human Connection by Victor Milligan, Forbes, 9.6.18

Forrester's 2018 Customer Experience Index results show that companies are struggling to create and sustain a human connection with their customers.

Social Media Marketing: Looking Beyond Reach by Pierre DeBois, CMSWire, 9.6.18

By monitoring message consistency over time and audience sentiment in response to messaging, marketers can better control the impact of their social media presence.

4 Simple Strategies That Will Help You Offer Excellent Customer Service by Toby Nwazor, Entrepreneur, 9.5.18

By getting to know your customers, fixing mistakes, being thorough and responding quickly to inquiries, companies are able to provide better customer service.

Forecast: Consumers' Use Of Grocery Apps To Nearly Double This Year by Deena M. Amato-McCoy, Chain Store Age, 9.5.18

On-demand grocery delivery apps are among the fastest-growing app categories in the U.S., with 18 million adults using an app for shopping at least once a month in 2018.

Tips For Aligning Digital Tech To The Retail Customer Journey by Julie Smith and Kristen Lenci, Retail Customer Experience, 9.4.18

Before implementing digital technologies for retail, businesses should be asking themselves how the technology can benefit their business and customers.

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