The Art of Commerce

Learn How To Power the Cross-Channel Customer Experience with Oracle?s Complete Commerce

Monday, February 6, 2012

Author: Zachary Hanlon

Today's customers are more information-enabled and mobile than ever before. This growing trend creates a double-edged sword to offer a consistent brand journey while also keeping them loyal and happy.

Customers expect instant gratification, whether it stem from their pc, smartphones, tablets or retail kiosks. They may begin the buying process in a retail store, but complete it from the comfort of their couch. And through it all, they expect their journey to be personalized, relevant and consistent across all of these touchpoints.

So, how can your company hope to deliver on its brand promise beneath such lofty expectations? Read this white paper and gain an understanding of Complete Commerce and how it can change the way you interact with your customers. You will understand how Complete Commerce can help you unify the customer experience, personalize their journey, maximize the engagement, and optimize the execution.

Topics: Commerce

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