Wednesday Oct 09, 2013
Friday Oct 04, 2013
By Charles Knapp on Oct 04, 2013
No office? No network signal? It's not a problem with Siebel.
Watch our live Webcast on Thursday, October 17 and see how Oracle’s Siebel Mobile solutions transform mobile devices into powerful service and sales tools, using native capabilities within the devices to get information to field teams when and where they need it. Discover how you can:
- Drive revenue with an always-on sales force
- Simplify sales and service processes with easy-to-use mobile apps
- Enhance the customer experience by delivering knowledge-infused services including installations, preventive maintenance, and repairs
- Improve productivity with offline access to critical information
Tuesday Oct 01, 2013
By Michael Hylton on Oct 01, 2013
8:30 a.m Pacific / 11:30 a.m Eastern / 5:30 p.m CET
The B2B e-commerce landscape is changing. In fact, according to Forrester, the B2B commerce marketplace is nearly 5 times larger than the B2C marketplace. Leading edge companies such as Carolina Biological Supply know this and have adapted.
Carolina Biological Supply has looked to Oracle and Oracle partners for commerce and JD Edwards product solutions that provide a clear business edge.
Join us for this thought provoking panel and hear how:
- B2B commerce is changing and what you should know.
- Market leaders are evolving successfully.
- Oracle solutions offer unique technology and capabilities that deliver results.
Director, eCommerce, Carolina Biological Supply Company
Sr. Analyst, eBusiness, Forrester Research
Vice President, Product Management, Oracle Commerce
Don’t miss this informative, lively discussion from B2B commerce industry thought leaders. And come ready with your questions for our panelists. Register Now.
Friday Sep 13, 2013
Four Ways to Deliver Better Customer Service with Integrated Knowledge Management and CRM By JP Saunders
By Tuula Fai on Sep 13, 2013
CRM solutions without integrated knowledge management suffer from a number of limitations. They don’t enable customers to become more self-sufficient or foster a community that can generate its own answers. They lack the centralized intelligence needed to deliver innovation and consumer-driven interactions, so support agents can’t learn, serve, or collaborate as effectively as their jobs require. And, they lack the analytical insights customer service organizations require to truly understand customer needs, making it difficult to optimize answers and, ultimately, the customer experience.
Here are 4 ways that integrated knowledge management and CRM can deliver better customer experiences:
- Increase first call resolution – The most important aspect of a satisfying customer experience with a contact center is getting a representative who can meet all the customer’s needs—without having to forward inquiries to other representatives. Integrated knowledge management pulls answers from across organizational silos and puts it at the agent’s fingertips--without having to leave their CRM application.
- Increase self-service – Many customers prefer to serve themselves. They want to find the answer quickly and easily without requiring escalation to the contact center. With integrated knowledge management, you can empower your customers to easily help themselves. But, you can also seamlessly transfer to assisted service with the context of their self-service interaction, if it becomes necessary.
- Build your knowledgebase – The foundation of providing quick and easy answers is to build out a robust knowledge base. However, cumbersome navigation to create solutions can be a barrier to building your knowledge base. When knowledge is integrated with CRM, you can easily create knowledge solutions directly from service cases so that it’s available for the next customer or agent to use.
- Learn and improve your service – Integrated knowledge allows you to understand customer usage and service issues – most common searches, percentage of cases resolved with knowledge, solutions used the most, etc. in order to improve your customer experience. Armed with this understanding, you can identify actions that will increase search accuracy or, better yet, address root causes that eliminate the need to search at all.
The World’s leading Knowledge Management solution, Oracle Knowledge, now enhances the Oracle RightNow Cloud Service capabilities with expanded search capabilities, deeper language understanding, business intelligent analytics, support for more content types, languages, and much more. Now available in the Oracle RightNow Agent Desktop and Customer Portal, this integration provides agents with the ability to accurately assist customers with finding the right answer at the right time.
For more information on these high-value features, please watch the Oracle RightNow Cloud Service – August 2013 Release Overview or read the Oracle RightNow Cloud Service – August 2013 Capabilities and Benefits. You can also attend the Integrating Knowledge Management into CRM Applications session at OpenWorld.
Thursday Sep 05, 2013
By Charles Knapp on Sep 05, 2013
As mobile and social technology has evolved, the number of channels that customers use to engage with organizations has grown exponentially. With such a diverse range of service channels and touchpoints to manage, how can you ensure you’re able to help customers, such as delivering the right information to the right customer at the right time?
Watch our live Webcast on Thursday, September 12, 8:30 AM Pacific / 4:30 PM BST, to discover how you can deliver consistent, personalized customer service experiences across all modern channels, and:
- Increase brand loyalty by delighting customers with relevant information and offers
- Boost agent productivity with complete access to customer information
- Deliver field service excellence
- Identify emerging service issues with social media monitoring tools
Don't miss your opportunity to learn how you can enhance customer experiences and resolve service issues faster with Oracle Siebel service applications. Register Now
Thursday Aug 29, 2013
Oracle RightNow Cloud Service August 2013 Release - Leveraging the Power of Oracle’s Best-of-Breed CX Suite! By JP Saunders
By Tuula Fai on Aug 29, 2013
The August 2013 release of Oracle RightNow Cloud Service gets super charged by Oracle’s CX portfolio with best-of-breed commerce, automated entitlement management and enterprise knowledge capabilities to empower people across all channels of interaction throughout the lifecycle journey with the brand.
Streamline Online Sales
Oracle RightNow Cloud Service seamlessly blends the power of commerce into its Agent Desktop to help contact center staff deliver relevant, proactive cross- and upsell offer in real time during successful customer service engagements. This powerful combination of Oracle RightNow Service Cloud and Oracle ATG Web Commerce empowers customer service professionals to rapidly identify and resolve issues within the buying and supporting lifecycle, across all channels of interactions. Customers can now get timely, relevant and consistent assistance with completing an order, adding related items to their shopping carts, upgrading or renewing services, as well as effective support with what they purchase--all from a single agent interaction in chat, social, phone, mobile or Web.
Make Complex Decisions Instantly and Consistently
This release extends the power of automating entitlement management to the Agent Desktop. With Oracle Policy Automation tools now available to service agents, they’re able to instantly get assistance with complex decisions leveraging existing contextual case data. And, those decisions will be consistent with the guidance that a customer receives through self-service on the Web. So regardless of channel or interaction choice, your customers’ service experience is not only efficient but also consistent, personalized and intuitive.
Now any business can do what some of the World largest online brands are doing! Businesses that require the ability to connect content silos or to consistently and accurately federate knowledge across their enterprise can now power up their Oracle RightNow solution by leveraging the Oracle Knowledge adapter. The World’s leading Knowledge Management solution, Oracle Knowledge, augments Oracle RightNow Cloud Service knowledge capabilities with deeper language technologies, business intelligence analytics, more support content types, languages and more… Now available in the Oracle RightNow Agent Desktop, this integration provides agents with the ability to accurately assist customers with finding the right answer at the right time.
For more information on these high-value features, please watch the Oracle RightNow Cloud Service – August 2013 Release Overview or read the Oracle RightNow Cloud Service – August 2013 Capabilities and Benefits.
Wednesday Aug 28, 2013
By Michael Hylton on Aug 28, 2013
Mobile phones have become almost ubiquitous in our daily lives. More and more people are relying on their smartphones to stay connected with their family, friends, co-workers, and the world around them. Armed with smartphones and tablets, consumers have access to much more product information and can compare, recommend, and share information from anywhere, at any time.
According to Internet Retailer, in the second quarter of 2013 U.S. mobile commerce grew faster than U.S. e-commerce sales via desktop/laptop computers. M-commerce represented 9% of all online commerce in the quarter, comScore says, with mobile shoppers buying more than $700 million worth of apparel and accessories in Q2.
A new report from Juniper Research expects mobile commerce transactions conducted through handsets and tablets will exceed US$3.2trn by 2017, rising from US$1.5trn this year. Research firm eMarketer reports that this year, 62.5 percent of all mobile commerce will come from tablets, despite the fact that they have a lower penetration rate than smartphones. However, lack of mobile site optimization remains a concern. Overseas in Europe, according to the latest statistics that have been released on the IMRG Capgemini e-Retail Sales Index, last month, the sales over mobile commerce in the United Kingdom managed to grow by a phenomenal 129 percent when compared to the figures from the same time in 2012.
Smartphones enable customers anywhere to quickly research and evaluate products prior to purchase. 4G connectivity enables consumers to have faster access to mobile Web sites and apps. Tablets provide more real estate for customers and business buyers to view product information in order to make their buying selection. In June 2013, 91% of tablet users and 90% of smartphones users accessed a mobile e-commerce Web properties, according to comScore.
So companies need technology tools to help them understand the mobile universe and its impact on their businesses. Mobile commerce started in the retail industry and is permeating into other industries as consumer get more comfortable purchasing via their smartphone and consumers migrate from pure research to buying products and services on their phones.
An Oracle study found that only 37% of respondents indicating that their company has mobile commerce in place. You need to continually think about how your customers are engaging with you and your brand via smartphones and tablets, and build mobile into your company’s overall commerce strategy. Click here to learn more about Oracle Commerce.
Tuesday Aug 27, 2013
Friday Aug 23, 2013
By Charles Knapp on Aug 23, 2013
Transform Contact Centers into Profit Centers
Customer service is now viewed as a strategic profit center at nearly 70% of surveyed organizations, according to Aberdeen. Service organizations that focus on providing easy, consistent, and relevant interactions across the customer lifecycle, including service and support delivery, are experiencing higher levels of customer acquisition and retention and are achieving better revenue and margin growth rates.
What might it look like if you equipped your agents to not only deliver great service, but also recommend and sell product and service offers that are personalized in real time? In this new video, "Turn Your Contact Center into a Profit Center," see how Oracle Service products empower service agents to delight customers and sell more.
How do you transform your contact center? In this Aberdeen research report, “Service Excellence and the Path to Business Transformation,” learn strategies and action steps that, along with enabling technology, will help you to make profits from your contact center.
Monday Aug 19, 2013
By Tuula Fai on Aug 19, 2013
The first day of the CRM Evolution 2013 Conference and Exhibition began with a dynamic keynote by Jeanne Bliss, Founder of CustomerBliss.com. She talked about organizations “becoming a part of the story of their customers’ lives” through:
Getting Real—walking a mile in their customers’ shoes
Example: USAA has new hires eat army rations, wear flak jackets and boots and go through the same insurance application processes
Being There—improving the top five contact points that matter most to customers
Example: WestJet empowers its frontline staff to give ‘honored guests’ the best experience possible
Apologizing Well—responding quickly and humbly to solve problems
Example: Southwest sends apology letters offering discount coupons to fly again.
Oracle’s very own Matt Kresch, Principal Product Strategy Director, spoke about the Modern Contact Center. To be ‘modern,’ your service organization must be able to carry on a seamless conversation with the customer across channels. A unified agent desktop—that brings all the customer information and engagement tools together on one screen—makes this possible.
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