Today we are happy to have Lingotek join us for a guest post!
Expanding your business into new International markets is an attractive growth strategy employed by many thriving companies. However, maintaining multi-lingual websites can be a major challenge in today’s world of constant content creation. The initial translation can be done using traditional translation techniques such as employing a Language Service Provider (LSP), but using that method for ongoing content additions is too costly and time consuming. Costly, because LSPs charge higher rates for smaller fragmented jobs and time consuming because the typical translation turn-around time is measured in weeks. Consequently news and updates are constantly delayed and un-timely. Studies show that 15-25% of the content of the average website is added or changed annually and that doesn’t account for sites with forums, community portals, news sections and blogs that are updated on a daily basis.
The fact is, with traditional translation methods, there’s simply no way to keep up with today’s continuously updated, socially-driven websites. Dynamic content needs dynamic translation!
Fortunately, Oracle has partnered with Lingotek to integrate a collaborative translation platform directly into Oracle WebCenter Content and Oracle Site Studio. Using these tools you can now allow LSPs other participants to translate content directly in its native environment -- on your website! This provides a time and cost savings in itself, but even more powerful is the ability to engage any interested parties in the translation process be it bi-lingual employees, partners, or even customers.
How it Works
The Massive Benefits of Integrated, Collaborative Translation
Translating web content using this integrated, collaborative tool isn’t just superior to the old model of translation, it’s the only way to keep up. Here are some of the massive benefits:
The following ROI Calculator shows the cost savings possible using Lingotek In-side
Oracle WebCenter Content for an average website:
Lingotek, a Software Company based in Draper, Utah contracted with Bezzotech, a recognized WebCenter Content Oracle Partner to build the Lingotek Inside Oracle WebCenter Content Integration. With the help of the Oracle WebCenter Partner and Product teams Lingotek was one of the first announced Oracle Validated Integration Solutions tested and approved for Oracle WebCenter Content. In addition, Lingotek just announced their first four North American based channel partners to sell this (OVI) solution and each is also specialized in Oracle WebCenter Content sales and integration. Several Oracle WebCenter Content customers will be announced in calendar Q3 and Q4 of this year.
Lingotek recently introduced the Lingotek Inside Oracle WebCenter Content (OVI) solution to the Latin American Oracle sales teams and Channels and will be expanding to that geography as well as AsiaPacific and Europe before the end of 2011.
For more information please visit http://www.lingotek.com/oracle