By chhandomay on Aug 14, 2008
Nation Media, world's largest online advertising representation firm,
has selected a MySQL Enterprise database subscription to help power its
business intelligence platform.
The company exclusively handles media sales for more than 500 high traffic websites. They have opted to build a business intelligence platform on MySQL that manages more than one terabyte of data and provides vital real-time traffic and advertising campaign performance information.
(Logo courtesy: Gorilla Nation Media)
|"Gorilla Nation has experienced huge growth
in recent years and subsequently we needed strong database technology
that we could operate quickly and efficiently without paying the huge
upfront licensing costs required by proprietary software," said
Alex Godelman, VP, Technology, Gorilla Nation. "MySQL
Enterprise has delivered outstanding performance -- allowing us to
scale efficiently as more and more publishers and advertisers have
begun to use our service."
More details here.