Sidney is the founder of www.brandvisionglobal.com, and senior columnist and moderator of the "C-Suite" for Branding Magazine. Globally focused, Sidney was fortunate to help mentor start-ups and young entrepreneurs in Sweden for "Start-Up Stockholm Weekend" powered by Google for entrepreneurs. Sidney was also a featured speaker for the online "Personal Branding Day" conference broadcast online from Poland. Currently, he is completing final edits on his first book about personal branding. Follow him on Twitter at @sydinc.