Aditya Birla online fashion reduces Call-to-Order ratio by
33%,
achieves 20% less call handling time than industry average, and
improves
service (Partner: Wipro)
Aditya
Birla Online Fashion Pvt., Ltd. (abof), a division of the Aditya
Birla Group,
is an online fashion company that sells men’s and women’s apparel,
footwear,
and accessories from more than 70 top international brands. It also
allows
customers to seamlessly shop on their website via a wide range of
desktop andmobile...