Artificial
Intelligence (AI) is everywhere ─ and nowhere. The gap
between ambition and achievement seems vast, so this series of
three blogs looks at the potential, application and implementation
of AI in an innovative marketing environment.
From garbage to gold
Let’s start at the beginning. You’re looking to deliver a gold
standard customer experience (CX), and how this delivers ROI, every
day. So, let’s think of simple, but fundamental, gold service
CX.
Buying shoes in-store...
