Most organizations know why customer experience is so important,
but many companies still fail to deliver.
Inconsistent
Customer Experiences Drive Customers Away
Not longer than a month ago, I wanted to order a mobile phone
for a family member in Michigan. I was in San Jose, the high-tech
capital, so I went online to the company’s website and placed the
order. The phone was to be delivered to the Michigan address with
an Ann Arbor area code within three days, but it...
