Jimmy Meredith is a Sales Director at Oracle
Why do almost half of global concertgoers in the last five years say they avoid eating and drinking at shows, and how can entertainment venues tackle this problem to increase concession sales? Oracle Food and Beverage will soon release research focusing on key trends impacting food and beverage concessions globally. A sneak preview at the results reveals that Latin American consumers are the most frequent visitors to music events (74%), closely followed by those in Asia Pacific...
Why do almost half of global concertgoers in the last five years say they avoid eating and drinking at shows, and how can entertainment venues tackle this problem to increase concession sales? Oracle...