Douglas Burdett is the founder of Artillery, a B2B marketing agency and is the host of The Marketing Book Podcast. He is a former US Army artillery officer, Madison Avenue ad man, and standup comedian. Connect with him on LinkedIn and Twitter.
What a year it’s been! So what about marketing? Well, the world of marketing continues to evolve and change at breakneck speed, leaving marketers racing to keep up with what’s new and what’s actually working and what’s becoming less effective. Enter marketing books. This year has yielded a bumper crop of great books that are helping marketers masterfully navigate what must seem like uncharted waters. As the host of The Marketing Book Podcast, each week I publish an interview...
What a year it’s been! So what about marketing? Well, the world of marketing continues to evolve and change at breakneck speed, leaving marketers racing to keep up with what’s new and what’s actually...