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Web log analyzer

Guest Author
I added statcounter.com web tracker
to my page yesterday. A simple to setup, easy to read and a FREE service that provides real-time visitor tracking and analysis. A detailed
stats report
shows higher page hits right after I loaded the page in my
browser. I think real-time tracking is a really cool feature. The free service
is restricted to last 100 visits (log size). A bigger log size is available in
the paid version.

I also added support for Google
Analytics
but it's not real time. There are four dashboards view: Executive,
Conversion, Marketing and Content, each providing multiple customizable reports.
Each report can be exported to tab-separated text, XML or CSV spreadsheet. The default
analytics report
(Executive dashboard) shows  four reports with total
number of visits and pageviews, number of first time and returning visits,
cities from which the visitors come and top referral sources. As with most of
other Google services, this is free
as well. Viewing the report requires a Google account which is a little
weird to me.

Both of these are web
log analyzers
(a.k.a. web loggers) that parses a log file from a Web server,
and based on the values contained in the log file, converts the data into
graphical reports. There are other web analytics tools such as Web
stat
, Omniture Web
Analytics
and ClickTracks but
either they are not free or the evaluation version expires after few days. I'm
going to monitor the two reports (statcounter
and Google
Analytics)
over the next few weeks and see which one provides better
analysis and then remove the other one.

Technorati: webtracking weblogging
statcounter googleanalytics
stats statistics

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Comments ( 3 )
  • Michael Friday, January 5, 2007
    ClickTracks does have a free log file analyzer edition called ClickTracks Appetizer.


    http://www.clicktracks.com/products/appetizer/



    Other hosted editions start at $19 per month and the Analyzer software costs $295. Higher end products go for over $3K.
    -Michael
  • Dustin Wallace Wednesday, February 7, 2007
    Google Analytics actually uses page tagging instead of log file analysis. As you mentioned, log file analysis parses a log file from the server. However, page tagging is quite different and much more powerful. Omniture, which is Sun's official web analytics tool, uses page tagging. From what I can tell from StatCounter's website, they use page tagging as well.
    One of the key differences between log file analysis and page tagging is who owns the data. Log files are usually available from your own server, while page tagging usually is stored by a third-party. This can be a problem if you want to change vendors. You can read a comparison of each at http://en.wikipedia.org/wiki/Web_analytics
  • LAPTOP BATTERY Wednesday, November 26, 2008

    Once you can clearly see what is working and what isn’t, you are better able to concentrate your efforts on the keywords and pages that convert into sales and affiliate marketing commissions -- and correct other areas that aren’t producing.


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