Web log analyzer

I added statcounter.com web tracker to my page yesterday. A simple to setup, easy to read and a FREE service that provides real-time visitor tracking and analysis. A detailed stats report shows higher page hits right after I loaded the page in my browser. I think real-time tracking is a really cool feature. The free service is restricted to last 100 visits (log size). A bigger log size is available in the paid version.

I also added support for Google Analytics but it's not real time. There are four dashboards view: Executive, Conversion, Marketing and Content, each providing multiple customizable reports. Each report can be exported to tab-separated text, XML or CSV spreadsheet. The default analytics report (Executive dashboard) shows  four reports with total number of visits and pageviews, number of first time and returning visits, cities from which the visitors come and top referral sources. As with most of other Google services, this is free as well. Viewing the report requires a Google account which is a little weird to me.

Both of these are web log analyzers (a.k.a. web loggers) that parses a log file from a Web server, and based on the values contained in the log file, converts the data into graphical reports. There are other web analytics tools such as Web stat, Omniture Web Analytics and ClickTracks but either they are not free or the evaluation version expires after few days. I'm going to monitor the two reports (statcounter and Google Analytics) over the next few weeks and see which one provides better analysis and then remove the other one.

Technorati: webtracking weblogging statcounter googleanalytics stats statistics

Comments:

ClickTracks does have a free log file analyzer edition called ClickTracks Appetizer.

http://www.clicktracks.com/products/appetizer/

Other hosted editions start at $19 per month and the Analyzer software costs $295. Higher end products go for over $3K. -Michael

Posted by Michael on January 05, 2007 at 03:41 AM PST #

Google Analytics actually uses page tagging instead of log file analysis. As you mentioned, log file analysis parses a log file from the server. However, page tagging is quite different and much more powerful. Omniture, which is Sun's official web analytics tool, uses page tagging. From what I can tell from StatCounter's website, they use page tagging as well. One of the key differences between log file analysis and page tagging is who owns the data. Log files are usually available from your own server, while page tagging usually is stored by a third-party. This can be a problem if you want to change vendors. You can read a comparison of each at http://en.wikipedia.org/wiki/Web_analytics

Posted by Dustin Wallace on February 07, 2007 at 04:05 AM PST #

Affiliate marketers who aren’t yet using Google Analytics are likely wasting a lot of time, effort, and money by not properly monetizing their websites. Once you can clearly see what is working and what isn’t, you are better able to concentrate your efforts on the keywords and pages that convert into sales and affiliate marketing commissions -- and correct other areas that aren’t producing.

Posted by Kevin from Affiliate Marketing Tips & Strategies on August 14, 2008 at 10:08 AM PDT #

Once you can clearly see what is working and what isn’t, you are better able to concentrate your efforts on the keywords and pages that convert into sales and affiliate marketing commissions -- and correct other areas that aren’t producing.

Posted by LAPTOP BATTERY on November 26, 2008 at 12:50 PM PST #

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Arun Gupta is a technology enthusiast, a passionate runner, author, and a community guy who works for Oracle Corp.


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