Top 10 Reasons to Move to Oracle Analytics Cloud

April 18, 2018 | 7 minute read
Mitch Campbell
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By Lucie Trepanier and Mitch Campbell

Are you a list type of person? If you're reading this, I bet you probably are.  Perhaps you remember The Dave Letterman Show and his Top 10 lists?  They certainly were memorable!  And so, we thought it might be a fun idea to use that concept with a current topic... moving to the cloud.  It's how smart companies are making the transition to modernize and improve and save money all at once.

Oracle Analytics Cloud is a comprehensive portfolio of analytics offerings built for the cloud; deployed in the cloud; and enabling data analysis for the cloud or on-premises. From self-service visualization and data preparation to enterprise reporting and advanced analytics to dynamic user-driven what-if modeling to self-learning mobile analytics that provides proactive insights, Oracle Analytics Cloud provides everything you need to ask any question of any data, on any device so you can get the value you expect from analytics.

At the end of this blog, you will find a link to a cool article on why our brains love lists.  It boils down to how we like to see information spatially organized.  This gives us a sweet tie-in to the Oracle Analytics Cloud because it's all about organizing information. 

So, without further ado, we give you the Top Ten Reasons to move to Oracle Analytics Cloud.

10.  Your future is autonomous

If you look at most analytic platforms today, they are almost exclusively "human to machine," meaning discovery and data preparation as well as analysis and prediction is done by human interaction to the machine to produce results and insights.  Autonomous systems will improve analytics in the cloud by flipping that script and providing "machine to human" improvements Machine learning helps find the correct data for us, auto refines and enriches the data, explain and contextually improve the quality of the insights, and provide self-learning insights that improve predictions the more data they use.  Check out our easy, fast, and elastic autonomous data warehouse cloud:

9.  Tell your best story with Natural Language Insights

Oracle Analytics Cloud provides stunning visualizations and interactive presentations, sourced from any relevant data.  We blend automatic chart creation based on intelligent data services with singe-click trending and forecasting, drag-and-drop clustering, and outliers.  End users can create interactive stories directly from their analysis.  It's easy to build a story around the rich palette of hundreds of visualizations, along with natural language creation to automate and contextually describe the visuals.

8.   Connect to ALL of your data

Oracle has its eye on the future with its cloud analytics by allowing you to connect to all of your data sources.  Relational?  Check.  Multi-dimensional?  Check.  data warehouse?  Big data sources with Hadoop?  ERP?  CRM?  Check, check, check, check.   No need for separate tools for different types of data any longer.  The Oracle Analytics Cloud has the connections you need to bring together all of your relevant data and deliver the most comprehensive Analytics offering on the market.

7.   Model any scenario

Only Oracle brings Oracle Essbase, the number-one multi-dimensional database used by thousands of loyal customers, into the Cloud.  Essbase allows you to quickly model scenarios, leverage strong "what if" iterations to determine the best possible outcome for your company.  Now with the cloud, we have improved many facets of Essbase to make it easy and fast to create and pilot new ideas. Build cubes in minutes from data flows or directly from Excel with the new cube designer, available in the enhanced Smart View Excel interface.  We should also mention that only Cloud Essbase has the new hybrid Essbase engine, combining the "best of both worlds" for handling huge sparse data sets (Aggregate storage) and strong calculations across different dimensions of data (block storage) into a single Essbase cube.  Click here for detail:

6.  Talk to your data

What if we lived in a world where you could ask a device questions and it would respond with the answers?  Wait... we do!  As a matter of fact, voice to text also works with Oracle Analytics Cloud.  Simply speak your question and relevant visualizations appear.  That's right, no coding required.  Want to have that resulting visual card appear refreshed every morning?  We do that.  Want it to appear each time you land in a city with one of your offices or products?  We do that too!  Oracle Day by Day is exactly the mobile experience you are looking for.

5.   Enrich any data to fuel your stories

Perhaps one of the most important features needed in the cloud is allowing for "self-service".  The ability to create sharable and traceable business data transformations by yourself... easily.  This avoids Excel clutter and empowers analysts to enhance data with no coding skills required Common needs include grouping values, joining data sets, sub-select rows/columns, aggregations, calculated fields, etc.  Oracle Analytics Cloud Intuitively and in-context embeds this power into the Analyst and Business User experience, yet allows it to be customizable with customer reference knowledge.

4.  You keep your ability to do pixel perfect reports and printing

With Oracle Analytics Cloud Enterprise Edition, now you can create pixel perfect report and deliver to a variety of destinations such as email, printer, fax, file server, Oracle WebCenter content, and Oracle Content & Experience Cloud. "Pixel perfect" means highly formatted business documents such as Invoices, Purchase orders, Dunning letters, Marketing collateral, Financial statements, Government forms, Operational reports, Management reports, retail reports, shipping Labels with barcodes, and more.  You can connect to a variety of data sources, schedule your report to run once or as a recurring job; and even burst documents to render in multiple formats and be delivered to multiple destinations.

3.  Machine Learning and Artificial Intelligence make things better

So far, we have discussed how you can quickly create your own visualizations, use data preparation to auto refine and enrich your data, and use search or natural voice controls to ASK and automatically create your visuals.  But what if you don't know what's in the data?  What to ask or where to start?  That's where machine learning can bring true value in relieving "Blank Canvas syndrome".  Oracle Analytics cloud introduces the ability to "Explain" an attribute in context of the other attributes and metrics in the dataset!  Uncover what drives your results, be transparent with your findings, and analyze key segments of customer behavior.  The difficult task of determining where to start... is now over:

2.  Easier than ever to buy and get started

Oracle offers Universal Credits, the industry's most flexible buying and consumption model for cloud services. With Universal Credits, customers have one simple contract that provides unlimited access to all current and future Oracle PaaS and IaaS services, spanning Oracle Cloud and Oracle Cloud at Customer.  Customers gain on-demand access to all services plus the benefit of the lower cost of pre-paid services. Additionally, they have the flexibility to upgrade, expand or move services across datacenters based on their requirements. With Universal Credits, customers gain the ability to switch the PaaS or IaaS services they are using without having to notify Oracle. Customers also benefit from using new services with their existing set of cloud credits when made available. Try it now

1.  And... the number one reason:  Do it all in the best Cloud, the Oracle Analytics Cloud.

To cap it off, Oracle topped "The Forrester Wave: Enterprise BI Platforms with Majority Cloud Deployments, Q3 2017" where it outperformed Microsoft, Amazon Web Services (AWS), and Salesforce.  You're not going to go wrong, and regardless of where you start and where you want to go, you'll never have to make that decision ever again.

Thanks for playing along with us on our serious list, and if you can't wait any longer, here is the fun list on why we love lists.  

Mitch Campbell


Mitch Campbell has over 20 years of experience in the Analytics market.

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