The new addition to Oracle Analytics Cloud lets business analysts explore all data in data lakes and blend it with personal, enterprise, or external sources. Armed with that ability, discover new insights, rapidly enhance and enrich those data sets, and then create data flows that scale to the needs of the project.
A data lake is a massive repository that may include semistructured, unstructured, and even raw data. Analyzing business data has become such a must-have capability that many business leaders turn to data lakes to gain insight and create a competitive advantage.
Data lakes represent the more natural state of data compared to other repositories such as a data warehouse or a data mart where the information is preassembled and cleaned up for easy consumption.
Oracle Analytics Cloud, Data Lake's built-in fast layer with Oracle Essbase and Oracle Database Cloud serves the resultant data across the enterprise, delivering fast, interactive visualization and a layer of governance on big data. The platform complements existing analytics by giving recommendations for data enrichment and visualization. These are powered by machine learning to make analytics users more productive.
Oracle Analytics Cloud, Data Lake Edition, unlocks big data analytics at scale on Oracle Big Data Cloud and Apache Spark. It also introduces automatic creation of machine learning models, which can be applied inline to intelligently augment data and data flow creation and execution.
In addition, analysts can draw from hundreds of Oracle Advanced Analytics and Spark functions to further enrich their data and data flows as well as:
Big data initiatives are an important part of growing an organization, but the process is still complex and challenging for everyone involved.
"By delivering an end-to-end, unified platform that simplifies and accelerates big data analytics projects in the cloud, we are minimizing challenges and helping customers increase their rate of success. Our vision is to empower our customers to analyze any type of data from any source for everyone," said Greg Pavlik, senior vice president and CTO, Oracle Cloud Platform.
For more information about Oracle Analytics Cloud, Data Lake Edition, check out our product site.