Oracle Blogs | Advertising

Adapt your CPG advertising campaign with inflation in mind

Samantha Dietz
4 minute read

4 Ways to target Halloween audiences this season

Samantha Dietz
3 minute read

Behavioral vs. Contextual advertising: how to create a complementary ...

Holly Robertson
4 minute read

Automotive audiences to engage digital shoppers

Becky Brannan
2 minute read

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Reaching the cost-conscious consumer: it's a matter of mindset

Mike Hemmings 5 minute read

Content Affinity Targeting: expanding the privacy friendly targeting ...

Mike Hemmings 3 minute read

Spotlight Q&A: How Xaxis is helping marketers succeed in the ...

Tim Carr 5 minute read

It’s primetime! Why brands are fully embracing the Connected TV ...

Amy Gesenhues 4 minute read

The history of online ad fraud and what you can do about it

Michael McNichols 7 minute read

Why funny advertising campaigns make you stand out (and why some ...

Michael McNichols 5 minute read

In-game advertising trends: Big opportunities for brands and ...

Amy Gesenhues 5 minute read

Why advertisers should submit a nomination for the 16th Annual Markie ...

Michael McNichols 5 minute read

Audience acquisition for advertisers: Low-risk, medium-risk, and ...

Autumn Black 5 minute read

Submissions are open for Oracle's 16th annual Markie Awards

Jaime Mehra 3 minute read

Spotlight Q&A: How RTB House's innovative adtech solutions help ...

Oracle Advertising 5 minute read

When loyalty marketing meets web3: rewarding ‘brand valuable’ behavior

Michael Nutley 3 minute read

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