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Content Affinity Targeting: expanding the privacy friendly targeting ...

Guest Author
3 minute read

Spotlight Q&A: How Xaxis is helping marketers succeed in the ...

Tim Carr
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It’s primetime! Why brands are fully embracing the Connected TV ...

Amy Gesenhues
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Heavy buyer audiences: 3 reasons to include top spenders in every ad ...

Tim Carr
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The history of online ad fraud and what you can do about it

Michael McNichols 7 minute read

Why funny advertising campaigns make you stand out (and why some ...

Michael McNichols 5 minute read

In-game advertising trends: Big opportunities for brands and ...

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Why advertisers should submit a nomination for the 16th Annual Markie ...

Michael McNichols 5 minute read

Audience acquisition for advertisers: Low-risk, medium-risk, and ...

Autumn Black 5 minute read

Submissions are open for Oracle's 16th annual Markie Awards

Jamie Mehra 3 minute read

Spotlight Q&A: How RTB House's innovative adtech solutions help ...

Oracle Advertising 5 minute read

When loyalty marketing meets web3: rewarding ‘brand valuable’ behavior

Michael Nutley 3 minute read

The evolution of brand safety and context in advertising [Infographic]

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Forrester study shows Oracle Advertising solutions boost brand safety ...

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5 steps to a better brand suitability strategy