Tuesday Sep 06, 2011

A User Experience Summit with Intel

The Oracle Applications User Experience (UX) staff and 12 seasoned user experience professionals from Intel shared best practices and lessons learned in a special event recently. The focus was on how the Applications UX team worked to move user experience into Oracle’s strategic vision for Applications.

Intel’s group of UX professionals included members of the Corporate Platform Office, the PC Client Group, the Corporate Quality Network, the Ultra Mobility Group, Technology and Experience Pathfinding team, and the Netbook and Tablet Group.

Delia Grenville, a User Experience Program Manager from the Corporate Platform Office at Intel who helped plan the event, shares some of her responses to the event here.

VoX: What was the biggest new idea your team took away from the event?

DG: The work around design patterns really stuck with me and the others from the Intel team. The ability to move in that direction makes all the heavy foundational work, that is generating an internal site with guidelines, patterns, and standards, and all the associated training, make sense.

(Editor’s note: For more information on Oracle’s user experience design patterns, including what they are and how Oracle’s UX team uses them, see Oracle’s microsite on OBIEE Dashboard Patterns and read about Oracle Fusion Applications Design Patterns.)


VoX: Oracle’s Applications UX team described a variety of its user research methods to the Intel group. What did you take away from that?


DG: The tight connection that Oracle has with user communities is inspirational. The team and I were inspired by the ubiquitous nature of Oracle's interaction with customers. It was clear to us that it's not about the Oracle-inspired event; it's about being with customers who want to be part of the applications development process. The participation in the Oracle Usability Advisory Board shows how meaningful it is for customers to be involved in the user experience conversation. There's no doubt: This is the type of conversation all companies want to have with the people who build technology for all of us to use.


VoX:
What could you translate from this event into one thing a small IT shop could tackle?


DG: Customer research is really the place where I'd recommend that a small IT shop start. In the Oracle user experience overview, (Oracle Applications User Experience Vice President) Jeremy (Ashley) said that ethnographic research with internal customers changed the way the Oracle UX group saw itself and internal stakeholder relationships. Listening to internal stakeholders and acting on their feedback to enhance the business -- the way that Oracle did -- is where I'd recommend a small IT shop start. The level of understanding and insight caused a domino effect in Oracle’s business. I'm certain that the same could happen for other businesses if they have the courage and the budget to act.


VoX:
Thanks very much, Delia.

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Check here for opinions, updates, and events from Oracle's Applications User Experience team: Applications Cloud, E-Business Suite, JD Edwards, Siebel, PeopleSoft, and more.

Misha Vaughan
Misha Vaughan, Director, Applications User Experience
@mishavaughan on Twitter

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