Thursday Oct 04, 2007

Investment FUD

CLAIM:  Our Company, like Sun with Sun Ray, also makes investment protection a top priority by providing software updates to older thin clients, and insuring that their management tools are capable of managing thin clients sold as far back as 10 years ago.

If I was a customer first thing I would ask is what are the limitations of the devices that you can manage with the free version of these management tools.  What other tools do I need?  Do I need a separate server to manage the updates?  Do these tools require additional software or licenses such as MS SQL Server?   Are all of the competitors clients capable of running the latest software.  Or do they certain have minimum memory requirements or processor requirements?  Can I run the latest RDP or ICA client with the 10 year old device?

If the competition is so worried about investment protection why do they EOL models as quick as regular PC vendors do?  Why are they not ending the 3 year upgrade cycle?  Because they're protecting an investment, theirs.

Prospective customers should look at the history of Solaris and its binary compatibility guarantee to see that Sun has a serious commitment to not only your hardware investments, but those that surround your software and service investments as well.  While I know it's not always perfect, it's a better commitment than you get from most companies especially in the technology sector.  Sun Ray follows the exact same model, it's our culture.

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