Wednesday Oct 09, 2013

OpenWorld Session Presentation Available - B2B with British Telecom Case Study

OpenWorld Session Presentation Available

Oracle B2B with British Telecom Case Study

Download the presentation here:

Get an overview of Oracle B2B and see how British Telecom has implemented an Active-Active architecture across multiple data centers for extreme SLA and up-time requirements. 

 Does your business need to have guaranteed up time requirements and require immediate responses to service requests?  Then, you'll want to check this out!  See how Oracle SOA & B2B technologies have enabled British Telecom to meet their business goals.

Monday Oct 07, 2013

OpenWorld Recap - Oracle SOA Suite the Foundation for Cloud & Mobile

Oracle SOA Suite took center stage at the Oracle OpenWorld 2013 this year as a result of strong customer OOW Imageinterest in enabling mobile services and integrating with cloud applications. In case you missed it, here is a recap:

In the General Session: "Accelerate Business Innovation with Oracle Fusion Middleware" by Executive Vice President Thomas Kurian and Vice President of Product Management for Oracle SOA Suite Demed L'Her @demed. Some cool cloud integration and mobile enablement capabilities were demonstrated.

Thomas Kurian and Service IntegrationThe urgency for companies to rapidly integrate with cloud and mobile have significantly increased interest in service-based integration.   As a result, there were 8 sessions focused on mobile integration with Oracle SOA Suite and 7 sessions covering cloud integration.   Topics ranged from high-level integration strategies down to deep dive architectural best practices, customer presentations on how they have integrated with and other SaaS vendors with Oracle SOA Suite and more.  

Thomas Kurian and Demed L'Her

Here are a few session titles that provide insight into the cloud & mobile topics. You can look to download the presentations as well here:

Oracle SOA Suite Customer Panel: Unifying Cloud Applications with On-Premises Applications

Take Your Services Mobile with Oracle SOA Suite (Customer Panel)

BPM and SOA Are Going Mobile: An Architectural Perspective

Mobile Apps for Oracle E-Business Suite with Oracle ADF Mobile, SOA, Oracle Identity Management

Real-World Cloud Integration Simplified with Oracle SOA Suite

And for those looking to roll up there sleeves, there were hand-on labs covering topics like:

Build Mobile Apps for Oracle E-Business Suite with Oracle ADF Mobile and Oracle SOA Suite

RESTful APIs with Oracle Service Bus

Developing REST for On-Premises or the Cloud

Another topic receiving signification attention is renewed interest in Business to Business (B2B) with presentations by SPS Commerce which has integrated over 9,000 partners, Stryker medical technologies, and British Telecom (BT).  See the zoomed in portion of the BT architecture below showing how their B2B architecture is integrated into the core infrastructure:


We had a record number of customers presenting in the SOA Sessions including Ricoh Americas, Agilent, Amway, Emdeon, British Telecom, Garmin, Ascension, ER2, Canon, BMC Software, Electronic Arts, Cisco, Xerox, IEEE,  Telefonica Mexico, Nextel, CableVision, DirecTV, Ally Financial, Stryker, Northern Trust, Green Mountain Power, Land O'Lakes and several others represented by partners. Here is how you can access the details on each of these successes: Oracle Open World 2013 Presentations.

Even if you missed this years OpenWorld, you can catch all the current trends and solutions by attending an Oracle Day 2013, and OTN Developer Day - Service Integration using Oracle SOA Suite, and other simplifying integration events at following site: Oracle Events.

New Oracle Learning Library (OLL) Content for Healthcare

Checkout the new video content on the SOA Suite for Healthcare Integration. It's in the Oracle Learning Library (OLL), available whenever you need it, at no charge. The new content is listed here.

The content includes:

  • A 2-part introduction to the product
  • How to create endpoints
  • How to create and test a Healthcare composite application
  • How to create Java callouts with the Healthcare application
  • How to compare guidelines with the Document Editor
Let us know what you think!


Friday Oct 04, 2013

New SOA Suite for Healthcare Course - First Teach

Oracle University invites you to attend the First Global Teach of the Oracle SOA Suite 11g: Healthcare Integration Ed 1 class. It will be taught online.

This class gives you a foundation in Oracle SOA Suite for healthcare integration. It teaches you how to exchange messages with web services and incorporate your own Java code into a healthcare integration application. You will learn to create custom guideline documents using the Document Editor to meet your specific business needs. You will also learn to use JMS queues for internal delivery channels.

Learn To:

  • Create SOA composite applications that process the healthcare standard documents.
  • Create a Java Callout.
  • Create JMS internal delivery channels.
  • Enable web services-based message exchange.
  • Create document guidelines.
  • Configure endpoints.

Date: 25-NOV-13
Duration: 2 days
Hours: 10.00 AM - 6.00 PM PST
Location: Online

Click here for more details and to enroll.

Missed Oracle Open World? Oracle Days are Coming to a City Near You!

Cloud. Mobile. Social. Big Data. The Internet of Things. The latest buzzwords, or powerful global forces? For those who attended Oracle Open World 2013, these technologies are shaping their world now, and we learnt from each other to take advantages of the new opportunities created. 

To take it to the next step, join us at the Oracle Day 2013 events near you, to hear stories of innovation in practice. These free events are scheduled in nearly 100 locations worldwide. Experience insightful keynotes, real-world case studies, hands-on demos, face-to-face networking, and dedicated tracks for a range of audiences. 

Oracle Day

Find an Oracle Day near you and register today!

Tuesday Sep 24, 2013

Oracle Open World 2013 Wednesday: Hands-On Introduction to Integration and Oracle SOA Suite

This year's Oracle SOA Suite hands on lab offers three different options, dependant on your level of expertise and interest.

If you're new to SOA Suite, you should pick option 1 and learn how to build a SOA composite from the ground up, including a BPEL process, adapters, business rules and human task. The end result will be a purchase order process to be deployed through JDeveloper and tested in Enterprise Manager Fusion Middleware Control.

If you're already experienced in SOA Suite, lab option 2 walks you through setting up the components that will allow you to utilize continuous integration with your SOA Suite 11g development projects.

For those who want to learn more about security in the context of SOA Suite, option 3 shows you how to secure WebLogic services and SOA composites using Oracle Web Services Manager (OWSM).

Hope to see you there!

Session ID: HOL10010
Session Title: Hands-on Introduction to Integration and Oracle SOA Suite
Venue / Room: Marriott Marquis - Salon 12/13
Date and Time: 9/25/13, 15:30 - 16:30

Cloud Integration and AppAdvantage: Transform your Enterprise

The general session by Thomas Kurian, Accelerate Business Innovation with Oracle Fusion Middleware was packed to the brim with Oracle's latest innovations across the next-generation Oracle Fusion Middleware platform and captured the audience with a demonstration of the latest Right-Now adapter and REST-ification of services.


Another not-to-miss is Amit Zavery's general session: Transform the Enterprise: Optimize Applications Investment with Oracle Fusion Middleware. This session will help you understand Oracle AppAdvantage and how it provides incremental value to customers of Oracle applications - Oracle E-Business Suite; Oracle Fusion Applications; and Oracle's PeopleSoft, JD Edwards, and Siebel product families - with Oracle Fusion Middleware. You will hear how customers are simplifying IT, differentiating themselves from competition, and innovating for the future. You will also see a demonstration of RightNow integration with EBusiness Suite for field service and a highlight of an Oracle Event Processing operational use case.

Title: Transform the Enterprise: Optimize Applications Investment with Oracle Fusion Middleware.

Speakers Include: Amit Zavery, Group VP of Product Management, Oracle Fusion Middleware 

Customers Include: McAfee, World Fuel Services and University of Melbourne 

When: Tuesday, Sep 24, 12:00 PM - 1:00 PM

Where: Moscone West - 2002/2004 

A related session Real-World Cloud Integration Simplified with Oracle SOA Suite delves into cloud-based SaaS applications gaining acceptance in the enterprise and leading to new integration challenges. It addresses customers need to integrate with this new breed of applications, specifically to avoid data silos outside the boundaries of the data center, enforcing existing characteristics (such as SLAs) to ensure reliability, performance, and security. It highlights how Oracle SOA Suite and Oracle Data Integration provide all the necessary integration capabilities for cloud applications and on-premise applications. This session includes a live salesforce integration demo for opportunity-to-order use case.


Title: Real-World Cloud Integration Simplified with Oracle SOA Suite

When: Wednesday, Sep 25 10:15 AM - 11:15 AM

Where: Moscone West - 2014

Monday Sep 23, 2013

Large Transaction Volume - Oracle SOA Suite Customer Panel

Ever wanted to hear how a company scales up to 120 million transactions per day? (yes, 120M in one day!)

Learn tips & tricks from DIRECTV, COMCAST, and SPS Commerce at the Oracle OpenWorld Customer Large Transaction Volume - Oracle SOA SuitePanel:

Processing Large Transaction Volumes with Oracle SOA Suite

Each customer will share goals, architectural diagrams, results, lessons learned, and next steps that will help you rapidly scale up your Oracle SOA Suite integration platform.

Join us at OpenWorld at 1:15 on Tuesday this week (Sep 24th 2013) at Moscone North - Room 130.  For more on OpenWorld sessions related to SOA & Integration, check out the Focus On SOA listing.

Sunday Sep 22, 2013

Oracle SOA Suite and Service Bus demo pods at Oracle Open World 2013

Come and visit us in the exhibition hall at Oracle Open World from Monday September 23rd till Wednesday September 25th. There you can meet our product managers and engineering team and see what SOA Suite and Service Bus are about and all the cool stuff you can do with it.

You'll have the unique opportunity to see upcoming exciting features, which will help with your integration needs.

Find us at Moscone South, Right - SR-217, SR-219.

And don't forget to check out the Focus on SOA document for an overview of all SOA and BPM sessions.

Saturday Sep 21, 2013

Unlock Your Enterprise IT Assets with Oracle API Management

Explore the emerging trend of capturing new revenue opportunities by unlocking valuable information and capabilities that have traditionally been hidden behind the corporate firewall. Application programming interface (API) management is a solution domain that focuses on helping organizations add new channels for accessing enterprise applications and externalizing existing IT assets.

Join us as Oracle reveals its API Management strategy and experience in this domain, discuss use cases, and identify supporting Oracle Fusion Middleware products that can be used in this context.

API Management

Title: Unlocking the Value of Your Enterprise IT Assets Through APIs [CON8696]

Speaker: Timothy Hall, VP of Product Management, Oracle

Date: Monday Sep 23, 12:15-1:15 PM

Location: Moscone West 2012 

To learn more visit us  at Oracle API Management.

Garmin Delivers on the Single Application Dream

Garmin had one essential requirement for enabling product support agents: “We want a single application to address the needs of our customers.” Before this initiative, it was not uncommon for agents to have multiple applications open at the same time for a customer interaction. To address this issue, Garmin leveraged the power of Oracle SOA Suite to integrate its CRM application with Oracle E-Business Suite. This integration enabled agents to fulfill their order management and inventory requirements in the CRM application while still leveraging Oracle E-Business Suite roles and responsibilities. This initiative has improved efficiency of the product support agents and bettered services delivered to customers.


Garmin is a leading, worldwide provider of navigation, committed to making superior products for automotive, aviation, marine, outdoor and, sports. Join us to understand Garmin's architecture and how their SOA implementation has revolutionized their business operations delivering agility, lowering costs and, faster time to market. 

Title: Garmin Makes the Right Turn with SOA to Integrate CRM and Oracle E-Business Suite [CON5554]

Speakers include: Anand Natarajan, Enterprise Architect & Matt Larson, ERP Technical Lead at Garmin International

Date: Tuesday, September 24 2013

Time:  12:00 PM - 1:00 PM

Location: Moscone West 2020 

Friday Sep 20, 2013

You are Invited! - Oracle Integration Adapters Demo Pod at Oracle OpenWorld and JavaOne 2013

You are Invited to visit us at the Oracle Integration Adapters Demo Pod at Oracle OpenWorld and JavaOne 2013. The DemoPod is located in Moscone South Exhibition Hall in the Middleware Area.(3245:Unified Connectivity Architecture: Oracle SOA Suite Adapters)

Introduce Your Customers to the Adapters PM and Engineering Team : Bring your customers by the Demo Pod for Adapters to meet the Adapters Product Management and Engineering team. We would love to meet them and find out how they are using our suite of Adapters, or how they might be able to use it in the future. We will be showcasing the following areas:

  1. Integrating with Cloud and On-Premise Applications (New Cloud/Application Adapters!)
  2. Legacy, CDC and Mainframe Integration
  3. Integrating with Files, Databases, and Messaging

We will have working Demos set up to show how you can leverage Oracle Adapters to overcome their Cloud, On-Premise and Legacy Integration challenges. We are looking for feedback on the capabilities of the adapter suite that their business requires so that we can plan to meet any future requirements as well. The Demo pod will be available during the Oracle OpenWorld and JavaOne Conferences, at the Fusion Middleware Demo Pod area on Monday, September 23 through Wednesday, September 25, 2013.

See you at San Francisco!

Following Larry’s Cloud Keynote – Oracle’s MWaaS, Public, Private Strategy Session

How do I leverage Oracle’s Middleware-as-a-Service offerings? What is the “as-a-Service” strategy? When do I use Oracle Public vs. Private Cloud or a combination of the two? Following Larry’s keynote on Tuesday Sept 24th get the answers to these questions and more. After a 30-minute break, head over to the Red curtain3:45 PM General Session titled “Oracle Fusion Middleware: Designed to Power Your Cloud Strategy” to hear Senior Director of Product Management Sandeep Banerjie and Oracle VP/Architect Mark Nelson give an introduction of Oracle MWaaS as well as an in-depth look into Oracle Public Cloud and Oracle Private Cloud.

Included in the session are demonstrations of Oracle Public Cloud as well as Oracle Private Cloud showcasing Engineered Systems, next generation IaaS management from the Nimbula acquisition, and Oracle Enterprise Manager.


Hope to see you on Tuesday September 24th at 3:45 at Moscone West – 3024. 

For more information on Oracle Cloud and MWaaS sessions, see the Middleware Cloud Computing and MWaaS, see the Middleware Cloud Computing Focus On listing.

British Telecom Sucess with Oracle B2B

British Telecom has hundreds of partners connecting to its enterprise through Oracle B2B. British Telecom is the incumbent telecommunications service provider in the UK and operates across 170+ countries worldwide. Learn how it has designed its system for maximum connection uptime by using high-availability B2B gateways in its new Virtual Data Center sites to drive up trading visibility, operational reliability, and business agility and reduce commercial, delivery, and operational costs.


The Oracle B2B component of Oracle SOA Suite has been used by many customers to integrate their applications with their partners to extend their enterprise. Meet Oracle B2B experts who will answer your questions to kick-start your implementation. 

Title: Introduction and British Telecom Case Study [CON8730]

Speakers include: David Robinson - BT Integration Architect

Date: Monday Sep 23, 10:45 AM - 11:45 AM 

Location: Moscone West 2020 

Thursday Sep 19, 2013

Amway Enables Optimized Integrations with Oracle SOA Suite

At the core of Amway's global integration infrastructure is Oracle SOA Suite. By applying key performance tuning configurations, Amway is able to achieve double-digit millisecond latencies under maximum load. Leveraging the Oracle Exalogic platform enables the company to achieve even more optimization, enabling the introduction of other tool-sets such as Oracle Service Bus and Oracle Business Activity Monitoring for true end-to-end integration support. In this presentation, Amway shares specific recommendations for maximizing performance of this entire SOA infrastructure. 

Integration between numerous disparate systems across Amway's global affiliates posed several exciting challenges. Join us in this session to understand how Amway delivered on every one of the following:

  • Extreme performance requirements (sub millisecond response times, peak load handling)
  • 100% high availability
  • Stringent security and compliance requirements
  • Multi-lingual and character set challenges 
  • Zero downtime while addressing all the issues above 


Here are the details of the session at Open World, we look forward to meeting you! 

Title: Enabling Optimized Integrations at Amway with Oracle SOA Suite [CON 5730]

Speakers Include: Munish Dogra, Manager IT - Application Development, Amway 

Date: Monday, Sep 23

Time: 12:15 PM - 1:15PM

Location: Moscone West - 2020

 More on Next Generation Service Integration with Oracle SOA on Exalogic


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SOA PM team
Welcome to the Oracle SOA Suite team blog. We'll use this site for news and information that did not make it into our official documentation for a reason or another.


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