Thursday May 21, 2009

Managing New Product Development in the Downturn using Agile PLM

I recently read an article written by Katherine Radeka in PDMA Visions magazine. The article speaks about managing New Product Development in a downturn. In times of recession such as the current one, R&D budgets are difficult to justify since the payback is often months or years away and companies are in survival mode with short-term earnings necessary to keep an enterprise afloat. Product development could play a key role in improving immediate sales and operating cash, while gearing up for the post-crisis future. [Read More]
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