Product innovation is a top priority for many executives, yet research studies show that less than 20 percent of CEOs currently believe their investments are paying off. This is unacceptable at a time when shortened product lifecycles, visible customer sentiment, and global competition make delivering high-quality, innovative products to the market more important than ever.
have good, reliable information through innovation management make
better decisions that ultimately lead to products that meet the needs of
consumers and directly contribute to the top and bottom line. Companies need to manage innovation as a business. But how?
A new whitepaper by Kalypso and Oracle discusses Innovation challenges and their impact on the business, gives an insight into the results of an innovation management survey, and presents a realistic vision of Innovation Management.
How do you make innovation happen at your organization?
If whiteboards, spreadsheets, point solutions or complicated systems are involved, you'll want to watch this new video! See how Oracle Innovation Management can make it easier to know which ideas to pursue. Remove guesswork and turn innovation into a structured, consistent and effective business process. Become an innovation hero! Watch in HD for supreme viewing experience, and learn how you can build your innovation discipline into a scaleable, repeatable, and strategic business process.
Oracle Product Value Chain Solutions (aka Enterprise PLM Solutions)
are a comprehensive set of product management solutions that work
together to provide Oracle customers with a broad array of capabilities
to manage all aspects of product life: innovation, design, launch, and
supply chain / commercialization processes beyond the capabilities and
boundaries of traditional engineering-focused Product Lifecycle
Management applications. They support companies with an integrated
managed view across the product value chain: From Lab to Launch, From
Farm to Fork, From Concept to Product to Customer, From Product
Innovation to Product Design and Product Commercialization.
Product Lifecycle Management (PLM) represents a broad suite of
software solutions to improve product-oriented business processes and
data. PLM success stories prove that PLM helps companies improve time
to market, increase product-related revenue, reduce product costs,
reduce internal costs and improve product quality. As a maturing suite
of enterprise solutions, PLM is still evolving to realize the promise
it can provide across all facets of a business and all phases of the
product lifecycle. The vision for PLM includes everything from
gathering early requirements for a product through multiple stages of
the product lifecycle from product design, through commercialization and
eventual product retirement or replacement. In discrete or process
industries, PLM is typically more focused onProduct Definition
as items with respect to the technical view of a material or part,
including specifications, bills of material and manufacturing data. With Agile PLM, this is specifically related to capabilities addressing Product Collaboration, Governance and Compliance, Product Quality Management, Product Cost Management and Engineering Collaboration. PLM
today is mainly addressing key requirements in the early product
lifecycle, in engineering changes or in the “innovation cycle”, and
primarily adds value related to product design, development, launch and
engineering change process. In short, PLM is the master for Product Definition, wherever manufacturing takes place.
Product Information Management (PIM) is a product suite that has
evolved in parallel to PLM. Product Information Management (PIM) can
extend the value of PLM implementations by providing complementary
tools and capabilities. More relevant in the area of Product
Commercialization, the vision for PIM is to manage product information
throughout an enterprise and supply chain to improve product-related
knowledge management, information sharing and synchronization from
multiple data sources. PIM success stories have shown the ability to
provide multiple benefits, with particular emphasis on reducing
information complexity and information management costs. Product Information in PIM is typically treated as the commercial view of a material or part,
including sales and marketing information and categorization. PIM
collects information from multiple manufacturing sites and multiple
suppliers into its repository, but also provides integration tools to
push the information back out to the other systems, serving as an
active central repository with the aim to provide a holistic view on
any product sold by a company (hence the name “Product Hub”). In short, PIM is the master of commercial Product Information. So PIM is quickly becoming mandatory because of its value in
optimizing multichannel selling processes and relationships with
customers, as you can see from the following table:
PLM Current State
Key Benefits PIM adds to PLM
Front end Innovation Cycle
Primarily commercial /
transactional state of
Provides a seamless
information flow from
the ultimate selling and
servicing of products
Primarily focused on “item” vs. “product” data
Repository for all product information.
Reaches out to entire enterprise and its various silos of product information and descriptions
Provides a “trusted source” of accurate product information to
the internal organization and trading partners
Repository for all design
Released, current information, with version management and time stamping
Provides a single location to track and audit historical product information
PLM release finished product to ERP
PLM is the master for Product Definition
Captures information from disparate sources, including in-house data stores
Recognizes the reality of today’s data “mess” across information silos
the ability to package product information to its audience in the
desired, relevant format to meet their exacting business requirements
with customers, exchanges / data pools, and trading partners to
provide relevant product information packaged the way the customer
Provides ability to provide trading partners and internal customers with information in a manner they desire, continuously
Consistent, clean and complete commercial product information
The goals of both PLM and PIM, put simply, are to help companies make
more profit from their products. PLM and PIM solutions can be easily
added as they share some of the same goals, while coming from two
different perspectives: the definition of the product and the
commercialization of the product. Both can serve as a form of product
“system of record”, but take different approaches to delivering value.
Oracle Product Value Chain solutions offer rich new strategies for
executives to collectively leverage Agile PLM, Product Data Hub, together with Enterprise Data Quality for Products, and other industry leading Oracle applications to achieve further incremental value, like Oracle Innovation Management. This is unique on the market today.
We’re living and working in the 21st century
marketplace, where innovation has become the engine of growth. Although innovation is generally perceived as a
good thing, it means change which can be difficult for people to accept or
act upon.That means that making
innovation happen still boils down to being an effective leader of people, one who
inspires a vision and lays a path to get there.
Companies have developed sophisticated marketing and
sales processes to help customers
embrace innovation. Think of all the personalized emails, social outreach,
customer reviews, product comparison charts, and mobile apps you’ve
encountered.But those companies who are
getting really good at innovation aren’t just helping their customers embrace
innovation, they’re helping their employees
be innovative too.
Helping employees embrace being innovative has its advantages.In a March 2012 article... [Read More]
It’s July and as the temperatures rise here in the US, I’m
looking forward to summertime cook-outs, vacations, and sipping a cool beverage
poolside.Summer is my favorite season,
so every Spring I enjoy the anticipation by trying my hand at gardening.But looking in the backyard now, while all my
neighbors’ gardens are flourishing, mine only shows a handful of green tomatoes,
unhealthy squash, and fist-sized watermelons.This happened last year,
too.After all that springtime effort
and investment, this is maddening!
My Fruit &
Vegetable Development Problem
My garden can be described with one word: meh. My frustration reminds me of the challenges
that product development executives share with us in early meetings – unable to
achieve their expected return, inconsistent product information, can’t produce
the final product on time nor on budget, not sure what caused defects, no way
to tell if a project is bad and needs refocusing or abandoning, and so on.
Growing delicious vegetables from seed takes more than...
Join thousands of professionals at the third annual North America Oracle Value
Chain Summit, hosted next year January 26 - 28, 2015. This must-attend
supply chain and product lifecycle management event of the year will be
located in the San Jose Convention Center, just as the very successful
2014 event. More details will be coming shortly. To be the first
in-the-know, sign up here to get notified by email when registration opens.
A new success story featuring Hologic, Inc., is now available. Hologic is known for developing innovative medical technology—like the world’s first 3-D mammogram—that can quickly diagnose women’s health issues and save lives in the process.
The success story features Hologic’s use of Oracle Agile PLM to ensure regulatory compliance in every phase of product development, including managing all product-related data, design history files, and device master records. Hologic is using Oracle Agile PLM as the foundation for Unique Device Identification (UDI). Thanks to Agile PLM, Hologic can easily interface with the FDA’s database (GUDID) to streamline compliance, without devoting additional time and resources towards a new solution.
Hologic is one of the first 2 companies granted production accounts by the FDA for GUDID submittal, and is the first company to submit official data. This an important milestone for Oracle Agile PLM, our partner Inspirage and the Medical Device industry as a whole.
“You can just turn on your computer in the morning and get
“Simple. Adaptable. Powerful.Fast.”
“No trade-offs – you get SaaS convenience but with the
security, control and flexibility you need.”
These statements expertly summed up the recent webcasts on
deploying Agile PLM for Process and Agile PLM in the cloud as hosted solutions
with two of Oracle’s specialized partners, Verdant Services and GoEngineer.
on severity, product compliance issues can cause all sorts of problems from
run-away budgets to business closures. But effective policies and safeguards
can create a strong foundation that promotes innovation rather than stifle
it.The right solution for your business
should foster productivity, market penetration and competitive advantage. If
you’ve been putting off a systematic approach to product compliance, today’s
increasingly regulated market has made now an important time to reconsider
that decision, or indecision.
No matter what industry, companies face a litany of worldwide and regional
regulations that require proof of product compliance and environmental
friendliness for market access. For many companies in
several industries, complying with the changing Conflict
Minerals Law is...
A few weeks ago I had the opportunity to sit down with our
resident expert on Innovation Management, Gayle Hayes.I picked her brain on what’s going on in the world
of product and service innovation and how Oracle is helping.A new phenomenon is sweeping product
development – thanks to an explosion of ideation tools and techniques such as
crowd-sourcing, big data, mashups, customer immersion labs, etc, finding ideas
is not the problem.With so many to
choose from, the biggest questions are now “which
idea?” and subsequently, “how do you translate
the right idea into a profitable product?"
This is precisely the challenge the new Oracle Innovation
Management is designed to address.To
learn more about the idea glut and how the new solution helps organizations
improve return on innovation investments, read the transcript of our discussion
below or stream our podcast.You can
even find us on iTunes!
We have just completed our 2nd European Value Chain Summit in Amsterdam, The Netherlands. The event was a great success with an outstanding atmosphere, excellent content, and high value. Almost 400 people from 25 countries enjoyed the excellent networking opportunities provided in the event.
Starting on March 18th, 10:30, Maha Muzumdar, Vice President Oracle Marketing Supply Chain, set the stage with a warm welcome and introduction to the day. Then Jon Chorley (CSO & Group Vice President, SCM & PLM Product Strategy) explained the Oracle Value Chain Management strategy, followed by Joseph Francis, Executive Director of the Supply Chain Council, who highlighted current trends in Supply Chain Transformation.
The Supply Chain Council (SCC) is a global nonprofit organization whose framework, improvement methodology, training, certification and benchmarking tools help member organizations make dramatic, rapid, and sustainable improvements in supply chain performance. The last plenary keynote of the morning of this first event day was held by HP Chief Technologist Christian Verstraete. Christian highlighted the importance of “Technology in Support of the Value Chain”.
After the lunch break we split into 3 tracks highlighting Value Chain Planning, Value Chain Execution and Enterprise PLM for the Product Value Chain. John Kelley, Vice President, Product Value Chain Strategy, Oracle, kicked off the Enterprise PLM breakout track with his presentation “Product Value Chain: Empowering the Modern Value Chain”. The session provided a comprehensive overview of Oracle’s product strategy and roadmap for the Product Value Chain Management products – and at the same time was the official launch of Oracle Innovation Management in Europe!
Innovation has become a top priority for many CEOs, but less than 20%
believe their investments are paying off. With Oracle Innovation Management they get a comprehensive view to make faster and better investment decisions
through the capture, enrichment and evaluation of ideas, product
proposals, requirements and concepts. Each idea can be analyzed and
compared to determine strategic fit and financial impact before they waste time and money developing the impractical ones. With Innovation
Management determining which ideas carry the most profit potential
becomes a sustainable, repeatable process that delivers results. IM will assist customers build a set
of well defined product ideas into products through a series of processes that
develop requirements, design concepts, project proposals, and product
portfolios. The participants of the Hands On workshop in the conference were really impressed by the great capabilities of this new and game-changing solution.
Later in the afternoon, Fritz Konz, Manager of McDonald's European Quality Center, explained how Oracle Agile PLM Helps McDonald’s to “Enable Innovation Value Management and Nutrition Transparency”.
At Oracle, we “drink our own champagne”, or in other words: We use our own software to excel in hardware and software development. This was impressively explained by Devendra Singh, Vice President, Agile PLM Development in his presentation "Using Agile PLM for Hardware and Software Development within Oracle Sun and Peoplesoft".
The Enterprise PLM Breakout sessions then proceeded with two customer sessions by Marel Stork Poultry Processing B.V. "The OnePLM Program at Marel: Supporting Company Business Transformation Goals" and by Philip Morris International "Streamlined Processes in the Consumer Goods industry - From Idea to Manufacturing".
In the evening hours, there was plenty of room for networking and fun: We enjoyed a nice boat trip through beautiful Amsterdam.
On March 19th, Maha Muzumdar kicked off the day by introducing the first session of the day, hosted by PWC, with Don Jennings, IT Director, Silicon Graphics International “Building a Consolidated PLM Platform for Compliance and Supplier Excellence”, followed by presentations hosted by our partners Mavenwire, Inspirage, and Cognizant and delivered by Logitech, Ferring, and a panel discussion.
After the coffee break, we split up in several tracks again. The Enterprise PLM track started with a block of three 2x45 minutes presentations. In the PLM in Industrial Manufacturing track, the PLM in HighTech, Life Sciences, Consumer Product Goods & Retail track, and PLM in Food & Beverage track, Oracle Product strategy and product development shared “Product News and Roadmap” for the respective product lines, each of them together with a customer example. In these sessions we heard excellent presentations from great customers such as Marquardt, Bayer Consumer Care, and KP Snacks.
After the lunch break, the Enterprise PLM track continued with a
Retail Industry Track, comprising of an introductory session delivered
by PWC, and a presentation on effective “MultiChannel Commerce with Product
Information Management”. In parallel to the Retail track, the audience enjoyed a PLM in Midsize
track, consisting of customer presentations by Global Display
Solutions, Sealed Air, and Elemaster. This track was hosted by our partner xPLM Solution.
The conference presentations will be made available to the event participants via a specific portal in the next few days.
We want to thank all our customers and partners for their commitment and dedication and hope to see you again on the next Oracle Value Chain Summit!
Agile PLM 9.3.1 we added SDK and Web Service calls to retrieve XML from
Agile PLM. We also created samples to
demonstrate how to leverage the XML with BI Publisher to create Documents like
Data Sheets, SCAR reports, and custom BOM reports. This Document
Publishing capability has been extensively leveraged by our Pre-Sales team and
customers to generate dynamic documents in all of these areas.
OVCS 2014, Larry Recht from our Pre-Sales team presented a fresh take on
Document Publishing using an unpublished script. We have now published the
Single Object Document Publishing script with our 18.104.22.168 Document
This new sample script enables you to automatically create documents like the
examples above using BI Publisher. This
Blog post walks you through using Single Object Document Publishing.[Read More]
Many of you know my story - I bought Agile at a telecomm
company to convert a doc control system, joined Agile Software as a consultant,
implemented 12 small customers my first year, worked on larger projects with
larger customers, then moved into Product Management to make the product work
better based on what I had experienced. I have attended Agility, OpenWorld, and
now OVCS conferences since 1999, listened to hundreds of customer stories, and have interacted with so many of you. I
am proud to understand how critical Agile PLM has become to your development
release processes as a platform for collaboration around your products. OVCS is
a refreshing reinforcement of the importance of the work we do molding our
product to better align with the process innovation you need.
Thank you to our customers, partners, and sales team for
such a great conference last week. Within the overall supply chain
conference, we had a huge number of people together to talk about Product Value
Chain and Product Lifecycle management. I sincerely hope you were able to feel the
energy and excitement around Oracle Agile PLM. Sometimes we all go into a
conference like this with our own agendas and ideas about what we want to hear.
I hope you were able to keep your mind free of the noise of day to day work and
hear something profound. I hope you can incorporate that insight into your vision of product
development and product innovation at your company. I hope you were able to
connect with other customers and collaborate on ideas that will make your
companies better. I know I am pondering the sessions and our interactions this week.
One of the biggest benefits from this conference should be to reduce the fear that you are the first and to see what could be possible.
With the quality of our customers, you should be able to find someone who has
implemented what you are thinking about. In addition, our Agile PLM platform enables
you to experiment quickly to reduce risk and quell the fears about failure. You
can see this everyday with our customers, partners, and pre-sales team.
Find a way to have an experimentation system inside your organization to try
new processes and prove them quickly.
At this year's conference we announced the launch of a
new product, Innovation Management. IM will assist customers build a set
of well defined product ideas into products through a series of processes that
develop requirements, design concepts, project proposals, and product
portfolios. This connectivity from the front end of product ideas into a
concrete product definition enables development organizations to have
confidence that they are building the right product at the right time to launch
into the right markets. This type of process reengineering on the front end of
product development will yield dramatic benefits to your organization. I am excited I will be able to use the product this year for my own product development.
At OVCS 2014, we had customers, partners, and our
pre-sales team discuss a myriad of advanced PLM topics. We want our attendees
to hear these stories and use cases to foster a conversation within your
organization about PLM. Wednesday's PLM keynote about how Agile PLM has grown
into a platform for product processes and data was amazing. The core of Agile
PLM, controlling product data and exposing this consistent data into the
enterprise, has lead to a platform that enables your company to innovate
better. The journey to get full value from PLM requires vision, planning, and
execution. I was extremely pleased to hear from so many customers about
how our PLM platform enables that journey.
We are already planning for next
year's conference. We have heard some great feedback around offering a broader
mix of content, from PLM 101 type topics up to the master's class advanced
process topics. Please let us know through the linked in groups or directly
what will make this conference better for you next year. I certainly look
forward to next year where we can continue to celebrate your amazing PLM
Consumer goods companies must deliver innovative products to market rapidly and frequently to stay on top. For the 14th year in a row, Consumer Goods Technology CGT's readers voted for their top solution and service providers. For New Product Development & Introduction they choose their #1: Oracle PLM!