Monday Jul 22, 2013

Learning a Little About Hadoop

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According to Wall Street & Technology, skills for managing BigData systems are in short supply. Jokes about the NSA bogarting sysadmins aside, you might want to know something about the technology that enables BigData, even if you don't plan to launch a career in that field. The more I learn about it, the more I think it's going to be a component of every data center in a few years. Including the local bagel shop.

"Would you like cream cheese on your Bagel, Mr. Smith, like you had at 10:00 am on Dec 12, or would you prefer Orange Marmelade like your friend Mauricio just ordered at our Cleveland store?"

Hadoop Tutorials

Fari Fayandeh, a tech manager at a data warehousing company in Virginia, put together a list of books and tutorials to get you started. He was kind enough to post it on the Oracle Solaris group on LinkedIn. After ordering an Iced Caramel Machiatto at Starbucks.

Link to Hadoop Tutorials

- Rick

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Tuesday Jan 10, 2012

Big Data is Cool

Do you like to screw around with Facebook's ad machinery by posting creative entries just to see what ads Facebook will post immediately afterwards? Try it sometime ... post an entry with "Alzheimers" or "lactose intolerance" in it and watch how the ads change. Beats late-nite television.

We take it for granted, now, but advertisements used to really miss their mark. I will read anything about motorcycles, but I'm bored to tears by Tommy Hilfiger's latest twist on torn jeans. Back in the day, retailers knew precious little about their customers, so Tommy would waste a lot of money sending me pictures of skinny teenagers in torn jeans. That's all changed. In today's living out loud society, Harley Davidson knows more about me than the FBI, CIA, and Homeland Security combined.

That's because of Big Data. Instead of storing only transactions in relational databases, companies are now storing and mining the content in blogs, social media, photographs, and all kinds of non-traditional data to find out who their customers are likely to be, and what they're likely to want. In principle it sounds kinda creepy, but in practice it keeps Tommy Hilfiger outta my face, so I don't mind.

If you're a sysadmin, you may want to know Big Data works. Since Oracle just launched its Big Data Appliance, we have plenty of content to get you started. Here are three:

You can find these and more content about Oracle's BigData Appliance on OTN:

OTN's Big Data Appliance Page

White papers, blogs, videos,
data sheets, and links to
related technologies.

- Rick
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Kemer Thomson
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