MySQL - Powering Online Media & Entertainment
By Bertrand Mattheli�-Oracle on Feb 10, 2011
If you're reading news, watching videos, or playing games online, you're probably relying on MySQL to do so.
Facebook, YouTube, BBC News, Zynga, thePlatform and many other leading Media & Entertainment organizations chose MySQL to power their online news, gaming, social networking, advertising or other applications.
During the past decade, the Media & Entertainment industry experienced a spectacular transformation. The mobile Internet is becoming the dominant media platform, and the boundaries between the different types of media (i.e. Print, TV, Radio, Internet) have increasingly blurred as we've gradually come to perform more and more of our daily activities online.
To better understand how MySQL can help you win in the fast paced world of Media & Entertainment, check out our whitepaper "MySQL - Powering The Online Media & Entertainment Industry" in which we cover:
· The key trends shaping the evolution of the media & entertainment industry.
· Their implications, and the requirements they place on the infrastructure of information & entertainment services providers.
· How you can leverage Oracle's MySQL technologies to quickly and cost-effectively deliver new highly scalable and highly available online media & entertainment applications.
You're welcome to download it here.