Tuesday Apr 10, 2007

English and Business

English may be the language of business today but many know that there are no guarantees it will remain the language of business tomorrow. In fact, more business was conducted among nations (per capita) prior to World War I, when there was no uniform business language, than around the late 1990s, at the height of the .com boom and when English was the lingua franca of business. (See Robert Barro's Getting It Right: Markets and Choices in a Free Society.)

Thursday Dec 14, 2006

Disruptive with TV

Roberto Chinnici puts some probing questions to non-mainstream English language TV channels. His solution to their problems to break into the U.S. market: Use the web to your advantage to be disruptive with conventional TV programming.

To address the complaint regarding economic cost of bandwidth, finding a way to include decent advertising may prove sufficient. Furthermore, there can be a web-based subscription model that collects small subscription fees (or micropayments) for access to programming. This will work because bandwidth will still be able to serve all users particularly if programming does not emphasize real, real-time news and breaks content into pieces available separately.

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