Big Media Move towards Online Video

Like many other primarily paper news media, The Wall Street Journal seems to be making a big move towards online video distribution of news and trends.

Up to very recently, The WSJ was only distributing videos interviews with its reporters in already established TV business programs. Now, with its new video news program, Dow Jones Online (including WSJ Online and Barron's Online) is conducting its own interviewers with reporters and other opinion holders, business, economic and financial experts.

The advertising pull is great; the reporters and commentators are most often top notch. The frank conversational style works well and the focus lies on substance rather than the show. I hope this experiment will last.
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