I love the rare bumper sticker that actually makes me laugh out loud, and t-shirts are in the same category. Threadless has some of the funniest t-shirts I've seen, especially their line of Twitter t-shirts. The company has been around since 2000 and has proven their unique business model works. Every Monday they display t-shirt designs submitted by the public. Voters then determine the best designs to print, and the designer gets paid a flat-fee. They offer an online catalog of t-shirts in various categories, and there's always something new. In 2007 they even opened a traditional store in Chicago.
Revolution let's you design you own snowboard, Nike let's you design your own shoe, and Boardpusher let's you design a skateboard, These types of retailers not only offer unique products, but they can learn from their customers and quickly detect trends.
Crowd-sourcing and Mass customization are two great ways in which to better involve customers in retail.
PS- Do you take your phone everywhere?
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Comments (3)
I can definitely relate. iPhone has been extremely useful.
Posted by computer consultant | July 30, 2009 6:11 PM
Posted on July 30, 2009 18:11
I can definitely relate. iPhone has been extremely useful.
Posted by independent computer consultant | July 30, 2009 6:11 PM
Posted on July 30, 2009 18:11
Love it!!! I have been saying that about my Blackberry for years
Posted by Rick Boretsky | July 30, 2009 6:31 PM
Posted on July 30, 2009 18:31