Entries from CRM Product Marketing Blog tagged with 'Siebel CRM'
Building Loyalty is a Great Way to Compete
SJ AB, the Swedish rail operator, knew competition was coming, since the market was being deregulated. So what did they do? They instituted a program to learn about their 2.5 million customers and focus on their key customers. To support...
Customer Success: City of Sacramento Uses Oracle's Solution for 311
The City Of Sacramento is becoming a model city for customer service. "> Listen to how the City of Sacramento is using Oracle's solution for 311 as a front door to the city, single point of contact for constituents and...
CRM At Oracle OpenWorld: Wrap Up
Another Oracle OpenWorld has come and gone, but there was a lot of valuable information shared not only by Oracle experts, but partners and customers as well, that will continue to live on. If you were an OpenWorld Full Conference...
Day 4: Yes, There are Still Sessions!
It may be the last day at OpenWorld for sessions, but there are still sessions left -- in a wide range of CRM topic areas. Don't miss these! Oracle CRM On Demand 9:00 AM: Why Go With Oracle CRM On...
What CRM Sessions to Attend Today?
Day #2 for sessions at Oracle OpenWorld, and there are so many sessions to choose from. Check out the Focus On Documents for a comprehensive list of Oracle CRM On Demand and Siebel CRM sessions: - Oracle CRM On Demand...
Four Principles to Customer Centricity
I had the opportunity to attend the Siebel Marketing and Loyalty roadmap session today at Oracle OpenWorld, and Melissa Boxer, vice president of product marketing for those products, outlined the four basic principles to customer centricity: 1) Understand your customers:...
CRM Can Work in Many Ways
The Oracle CRM Executive Customer Panel session at Oracle OpenWorld featured success stories from around the world and across diverse industries. While the stories were unique, there was one common theme: CRM from Oracle works. Anthony Lye, Senior Vice President,...
Loyalty Lessons Learned
One hot topic at OpenWorld today was about building loyalty. One common measure is the Net Promoter Score (NPS). This measures the likelihood of customers to recommend your products compared with the likelihood that they will detract. It is primarily...
OpenWorld Update # 18: Did you want to talk to an Oracle CRM Product Manager?
If you are at Oracle OpenWorld this week, and are looking to talk directly with an Oracle CRM product manager, here is your chance to reach the right one. The "Meet the Experts" program has been designed for customers to...
OpenWorld Update #16: Industry CRM Demos
Don't miss the great CRM application and industry demos at OpenWorld. You'll see what's new and how it can help your organization. Industry highlights include: Siebel Communications This demo features the major evolution of Oracle's Siebel Customer Relationship Management for...
OpenWorld Update #11: CRM for Education and Research
Don't miss the great industry CRM sessions and exhibits at OpenWorld. Highlights include: S311663 Customer Relationship Management for Higher Education: Road Map to the Right Solution Speakers: Gary Allen and Sandra Sanvido, Oracle Discover how customer relationship management can help...
OpenWorld Update #10: CRM for the Public Sector
Don't miss the great industry CRM sessions and exhibits at OpenWorld. Highlights include: S311696 General Session: Public Sector Speakers: Mark Johnson, Oracle; David Wilson, Accenture Learn how Oracle can help you achieve organizational goals through its recent acquisitions and integration...
OpenWorld Update #9: Sales Productivity Session Highlights
Sales executives face the challenge of driving growth in a challenging economy. In addition to the key executive CRM sessions, here are just a few sessions that may be of particular interest: S311891: CRM Innovations for Sales Productivity Presenters: Mandeep...
Did you see us at the Gartner CRM Summit 2009 last week?
Yes we were at the Gartner CRM Summit 2009 last week in the Scottsdale, Arizona heat while it was pouring here in the Bay area. We had the opportunity to meet with our customers, partners and of course several of...
OpenWorld Update #7: Overview of CRM in 9 Minutes
Short on time? Download this short 9 minute podcast and catch up on what's happening with CRM at Oracle OpenWorld during your commute home as Cliff Godwin, Sr. Vice President Application Development, and Kirk Mosher, Vice President of CRM Product...
OpenWorld Update #6: CRM for the Insurance Industry
Don't miss the great Insurance industry CRM sessions and exhibits at OpenWorld. Highlights include: S308021: General Session: Chaos to Opportunity--A Year in Review and a Look Ahead Presenters: Rick Connors, Chuck Johnston, and Srini Venkatasanthanam, Oracle; Jack Dugan, Capgemini In...
OpenWorld Update #4: CRM for the Communications Industry
Don't miss the great Communications industry CRM sessions and exhibits at OpenWorld. Highlights include: Session ID Session Title Speaker(s) Date/Time Venue/Room S308854 General Session: Communications and Media Adrian Dilworth, Vodafone Qatar; Bhaskar Gorti, Oracle Monday 10/12/2009 13:00 - 14:15 Palace...
OpenWorld Update #2: Don't Miss These Key Executive CRM Sessions!
If you are interested in Siebel CRM or Oracle CRM On Demand -- or the future direction of CRM at Oracle -- then don't miss out on these key executive sessions: S310669: Oracle CRM Executive Vision and Product Strategy Update...
How has CRM Changed the Game for You?
Nominations are now being accepted for the 2009 Oracle Innovation Awards. You could win a complimentary 2009 Oracle OpenWorld conference pass. We want to know how you have used Oracle CRM products to innovate your business. How has Oracle CRM...
CRM When and Where You Need It
You're away from the office and minutes away from a meeting with a prospective customer. You need to review details about the opportunity and customer, but you can't access the CRM data you need because you don't have connection to...
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