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Entries from CRM Product Marketing Blog tagged with 'Marketing Resource Management'
Why is Marketing the first to get impacted in a lean economy?
By divya.malik on June 17, 2009 11:27 AM
As a marketer, I observe this every time a recession hits. Constant fear of layoffs, major budget cuts for the marketing programs we have been working on and uncertainty. I am sure other marketers can relate to this as well....
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