CRM Product Marketing Blog

Building Loyalty is a Great Way to Compete

By tony.berk on November 19, 2009 2:59 PM

SJ AB, the Swedish rail operator, knew competition was coming, since the market was being deregulated. So what did they do? They instituted a program to learn about their 2.5 million customers and focus on their key customers. To support...

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Life Sciences Firm Increases Sales Productivity

By charles.knapp on September 15, 2009 8:26 AM

Agencourt Bioscience, a leading biotech research services and products firm, has increased sales staff productivity and visibility. Oracle CRM On Demand is the key, empowering both their geographically-diverse services and products business operations with a unified yet flexible customer management...

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Customer Success: Equifax's Oracle CRM On Demand Implementation

By tony.berk on July 16, 2009 6:49 AM

Equifax started early and fast with Oracle CRM On Demand and continues to have success across their sales organizations. In this video, Tripp Partain, CIO, Corporate Platforms, discusses Equifax's initial implementations of Oracle CRM On Demand. Equifax, a global leader...

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Customer Success: Agencourt Bioscience's Oracle CRM On Demand Implementation

By tony.berk on June 17, 2009 11:22 AM

In this video, Rosa Cintron, Project Manager at Agencourt Bioscience, discusses Agencourt Bioscience's implementation of Oracle CRM On Demand. Agencourt Bioscience Corporation, a wholly owned subsidiary of Beckman Coulter, is a leading provider of nucleic acid purification products and genomic...

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Customer Success: Cummins' Oracle CRM On Demand Implementation

By tony.berk on June 4, 2009 2:49 PM

In this video, Kristina Frazier-Henry, Director, Engine Business IT at Cummins, discusses Cummins' implementation of Oracle CRM On Demand. Cummins Inc., a global power leader, is a corporation of complementary business units that design, manufacture, distribute and service engines and...

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Customer Success: Kodak GCG's Oracle CRM On Demand Implementation

By tony.berk on May 21, 2009 3:07 PM

In this video, Ingmar Hermans, Director, Sales Operations at Kodak Graphic Communications Group (GCG), discusses Kodak GCG's implementation of Oracle CRM On Demand. Kodak GCG provides commercial printers, packaging printers, publishers, data printers, and enterprises with one of the broadest...

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Customer Success: NEC Unified Solutions' Oracle CRM On Demand Implementation

By tony.berk on May 13, 2009 2:07 PM

Today's highlighted video features Kevin Raybon, General Manager, Sales Operations at NEC Unified Solutions, discussing NEC Unified Solutions' implementation of Oracle CRM On Demand. NEC Unified Solutions helps companies unify their business communications through innovative software, applications, development tools, and...

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Customer Success: Ambu A/S's Oracle CRM On Demand Implementation

By tony.berk on April 28, 2009 3:01 PM

Oracle customer video with Søren Trærup Kjærsgaard, Business Systems Consultant at Ambu A/S, discussing Ambu's implementation of Oracle CRM On Demand. Ambu develops, produces and markets diagnostic and life-supporting devices to hospitals and rescue services. Ambu took advantage of Oracle...

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Customer Success: ARM Ltd.'s Oracle CRM On Demand Implementation

By tony.berk on April 24, 2009 9:00 AM

In this video, Alex Nancekievill, VP Operations at ARM Ltd. overviews ARM's implementation of Oracle CRM On Demand. ARM is the world's leading semiconductor intellectual property (IP) supplier. Less than 3 months after implementing Oracle CRM On Demand, ARM began...

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Live Webcast! Your Customer As Competitive Advantage

By kathryn.haughton on December 31, 2008 7:49 AM

Building long-term loyalty that drives bottom-line impact LIVE Webcast Tuesday, January 20, 2009 1:00 p.m. EST / 10:00 a.m. PST Don't wait, register now. Loyalty is at the heart of an effective customer-centric strategy; identifying and retaining your best...

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Are You Truly Engaging?

By kathryn.haughton on November 6, 2008 4:14 PM

Register Today for a Live Webcast where you will learn how the latest release of Siebel CRM 8.1.1 will help you keep and grow your customer relationships in times like these. On Wednesday, November 12th at 8am PT | 4pm...

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