CRM Product Marketing Blog

Social CRM Sales Campaigns On Demand

By charles.knapp on October 20, 2009 9:31 AM

How can sales representatives create and run their own targeted email campaigns? Field marketers have great tools such as Oracle CRM On Demand Marketing. Now, Oracle CRM Sales Campaigns On Demand, an Oracle Social CRM product, enables sales users to...

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Four Principles to Customer Centricity

By ruth.donohue on October 12, 2009 4:35 PM

I had the opportunity to attend the Siebel Marketing and Loyalty roadmap session today at Oracle OpenWorld, and Melissa Boxer, vice president of product marketing for those products, outlined the four basic principles to customer centricity: 1) Understand your customers:...

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Live Webcast! Your Customer As Competitive Advantage

By kathryn.haughton on December 31, 2008 7:49 AM

Building long-term loyalty that drives bottom-line impact LIVE Webcast Tuesday, January 20, 2009 1:00 p.m. EST / 10:00 a.m. PST Don't wait, register now. Loyalty is at the heart of an effective customer-centric strategy; identifying and retaining your best...

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Are You Truly Engaging?

By kathryn.haughton on November 6, 2008 4:14 PM

Register Today for a Live Webcast where you will learn how the latest release of Siebel CRM 8.1.1 will help you keep and grow your customer relationships in times like these. On Wednesday, November 12th at 8am PT | 4pm...

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