Insight-Driven Retailing Blog

Oracle Retail Data Model

By David Dorf on April 27, 2009 8:34 AM

An important function of IT at any retailer is to turn data into information. Sounds a little cliche, but its important now more than ever. Most retailers collect every transaction from every store, track every movement of goods, and record...

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Speedy and Scalable Analytics

By David Dorf on March 18, 2009 9:48 AM

Mike Olson, formerly from Sleepy Cat and Oracle, has a new startup called Cloudera. Much as Sleepy Cat supported the open-source Berkeley Database, Cloudera will be supporting the open-source distributed file system Hadoop. First, what is Hadoop, then how is...

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The Power to Predict

By David Dorf on February 23, 2009 2:03 PM

When you call CapitalOne, they identify the caller (using CallerID) then determine the most likely reason for the call. For example, if you were just assessed a late fee, chances are you're calling to complain about the fee. This prepares...

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