Social CRM

Social Intelligence – Part 2

By francisco.casas on August 12, 2008 10:37 PM

So we continue on the theme of Social Intelligence (SI) with the basic premise that its primary purpose is to add personal value to the elective user such as a sales rep. For a definition of Social Intelligence see http://blogs.oracle.com/socialcrm/2008/07/social_intelligence.html...

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Content in the Social Web

By alicia.wu on July 24, 2008 11:05 PM

How many times did we hear in the late 1990’s and the early part of this decade the term “content is king?” Back then, it was about content for portals. Today, it is about the Social Web. There are many...

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Social Intelligence

By francisco.casas on July 14, 2008 10:22 PM

The first generation CRM applications suffer from three fundamental flaws, which have resulted in much lower user acceptance of CRM than projected by their vendors. First, the consideration that sales reps are elective users of CRM applications is generally completely...

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Welcome to the Social CRM Blog!

By Tara Roberts on July 2, 2008 10:18 PM

Welcome to our blog! We are the Social CRM team. We are responsible for delivering user-focused productivity applications that leverage the collective intelligence of the broader user community. These loosely coupled, SaaS enabled, social applications are designed to work the...

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